Apple Intelligence is available today on iPhone, iPad, and Mac.

October 28, 2024

press release

Apple Intelligence is available today on iPhone, iPad, and Mac.

Now users can leverage Apple Intelligence to refine their writing. Summarize notifications, mail, and messages. Experience a more natural and capable Siri. Use Clean Up to remove distracting objects from your image. and more

Cupertino, California Apple today announced that the first set of Apple Intelligence features for iPhone, iPad, and Mac users are available through a free software update with the release of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1. Apple Intelligence leverages the power of Apple silicon to understand and generate language and images, take actions across apps, and draw from personal context to simplify and accelerate everyday tasks, while taking extraordinary strides toward protecting the privacy of AI. It is a personal intelligence system that constitutes. Today is the launch of our first set of features, with more to come in the coming months.

Apple Intelligence ushers in a new era for iPhone, iPad and Mac, delivering new experiences and tools that will transform what users can accomplish, said Apple CEO Tim Cook. Apple Intelligence builds on years of innovation in AI and machine learning and puts Apple's generative model at the core of its devices, giving users a personal intelligence system that is easy to use while protecting their privacy. Apple Intelligence is generative AI in a way that only Apple can deliver, and we're excited about the capabilities it will have to enrich our users' lives.

Apple Intelligence is a collection of exciting new features that make your iPhone, iPad, and Mac more useful and helpful, from writing tools that help you refine your writing to summary alerts that remind you of what's most important to you, to the ability to search for almost anything in your photos. Provides functionality. Craig Federighi, Apple's senior vice president of software engineering, said the video explains it simply. And it's all based on on-device processing and privacy, a groundbreaking new approach to protecting user information by extending the privacy and security of iPhone to the cloud. Today, we're excited to offer our users the first set of Apple Intelligence features. This is just the beginning.

System-wide authoring tool

Tightly integrated writing tools across iOS, iPadOS, and macOS allow users to rewrite, proofread, and summarize text virtually anywhere they write, including Mail, Messages, Notes, Pages, and third-party apps. You can refine your language.

With Rewrite, Apple Intelligence lets users choose from different versions of what they've written and adjust the tone to be professional, concise, or friendly to fit their audience and task. Proofreading checks grammar, word choice, and sentence structure while suggesting edits with explanations of the edits that you can review or quickly accept. Users can also select text and summarize it into digestible paragraphs, bulleted key points, tables, or list formats.

Siri becomes more natural and conversational

Siri becomes more natural, more flexible, and more deeply integrated into the system experience. It has an all-new design with elegant glowing lights that wrap around the edges of the screen when operating on your iPhone, iPad or CarPlay. On Mac, users can place Siri anywhere on the desktop for easy access while working. Users can type with Siri at any time on their iPhone, iPad, or Mac, giving them the flexibility to switch between text and voice while using Siri to accelerate everyday tasks. Richer language understanding capabilities allow Siri to follow users as they stumble upon words and maintain context from one request to the next. And with its extensive product knowledge, Siri can now answer thousands of questions about the features and settings of Apple products. Users can learn everything from how to record their screen to how to easily share Wi-Fi passwords.

A smarter photo app

The Photos app just got smarter with a bunch of new features. Natural language search allows users to search for anything by simply describing what they're looking for, such as Maya wearing a tie-dye shirt and skateboarding. This works throughout the video, allowing users to search for what happened in a specific part of the video and jump straight to it. Search also provides smart completion suggestions to help users complete their search quickly.

If unwanted objects or people find their way into your photo frame, our organizing tools can help you remove distractions while preserving the moment you want to capture.

Memories now lets users create the movies they want to see by simply entering a description.1 Apple Intelligence uses language and image understanding to select the best photos and videos based on user descriptions and create a storyline with chapters. . It builds on the themes identified in the photographs and arranges them into a film with its own narrative arc.

A new way to prioritize and focus

Keeping your email up to date has never been easier. Priority Messages, a new section at the top of your inbox in Mail, displays your most urgent emails, like that day's lunch invitations and boarding passes. Throughout their inbox, users can view summaries without having to open the message, and for long threads, they can tap or click the summary to see relevant details. Smart Reply also provides suggestions for quick responses and identifies questions in your emails to ensure all questions are answered.

Apple Intelligence helps you prioritize and stay present with a notification summary that lets users retrieve long or accumulated notifications with key details right from the lock screen, such as when group chats are especially active. A new focus feature, Reduce Distractions, shows you only notifications that may require your immediate attention.

The Notes and Phone apps now allow users to record, transcribe, and transcribe audio. In the Phone app, participants are automatically notified when a call begins recording, and when the call ends, Apple Intelligence creates a summary to help you remember key points.

More features will be added in the future.

New Apple Intelligence features will be available in December, with additional features expected to be released in the coming months.

Apple Intelligence will add new ways for users to express themselves visually. Emoji will be taken to a whole new level with the ability to create unique Genmojis by simply entering a description, and you can even personalize them using photos of friends or family. Image Playground allows users to create fun images in an instant. The Image Wand turns your rough sketches into delightful images, making your notes more visually appealing. When the user moves around an empty space, the Image Wand uses the context of the surrounding area to create an image.

In December, the writing tool will become even more powerful with the ability for users to describe specific changes they want to make to their text, like making a dinner party invitation read like a poem or adding more dynamic action words to a resume. Users can also access ChatGPT's extensive world knowledge within the writing tool and Siri, allowing them to benefit from image and document understanding capabilities without having to jump between tools.

Additionally, a new visual intelligence experience, launching in December, is based on Apple Intelligence and will help users instantly learn about objects and places thanks to new camera controls in the iPhone 16 lineup.2 Users can also find details about a restaurant, for example Interact with information, for example by translating text from one language to another.3 Camera controls can also be used by third-party tools with specific domain expertise, such as when a user wants to search for where to buy a product on Google. It serves as a gateway to Pick an item or use ChatGPT's troubleshooting techniques. You can control when third-party tools are used and what information is shared with them.

In the coming months, priority notifications will surface what matters most, and Siri will have the ability to leverage users' personal circumstances to provide personalized intelligence. Siri will also gain on-screen recognition, as well as the ability to perform hundreds of new tasks across Apple and third-party apps.

Groundbreaking privacy protection

Designed to protect your privacy at every step, Apple Intelligence uses on-device processing. That means many of the models that power Apple Intelligence run entirely on the device. For requests that require more processing power, Private Cloud Compute provides more information by extending the privacy and security of your Apple devices to the cloud. When you use private cloud computing, your data is not stored or shared with Apple. It is only used to fulfill your request. For the first time in the industry, independent experts can inspect code running on Apple silicon servers to continuously verify that this privacy promise is a remarkable step forward for privacy in AI.

Users can choose whether to enable ChatGPT integration, which comes as part of using visual intelligence with Siri, writing tools, or camera controls. Users can access ChatGPT for free without creating an account, it has built-in privacy features as your IP address is obscured, and OpenAI doesn't store your requests. Those who choose to link their accounts are subject to OpenAI's Data Use Policy.

effectiveness

The first set of Apple Intelligence features is now available as a free software update in iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, and is accessible in most regions around the world when your device and Siri language are set to US English. Mac users in the EU can access Apple Intelligence in US English using macOS Sequoia 15.1. This April, Apple Intelligence features will begin rolling out to iPhone and iPad users in the EU. It includes many of the core features of Apple Intelligence, including writing tools, Genmoji, a redesigned Siri with richer language understanding, and ChatGPT integration. Apple Intelligence is quickly adding support for more languages. In December, Apple Intelligence will be available in English localization in Australia, Canada, Ireland, New Zealand, South Africa, and the United Kingdom. Expanded language support will be available through a software update in April, with more support coming throughout the year. This will be provided. Chinese, English (India), English (Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese and other languages ​​are supported. Apple Intelligence is available on iPhone 16, iPhone 16 Plus, iPhone 16 Pro, iPhone 16 Pro Max, iPhone 15 Pro, iPhone 15 Pro Max, A17 Pro or iPad with M1 or later, and Mac with M1 or later. About Apple Apple revolutionized personal technology with the launch of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Vision Pro. Apple's six software platforms – iOS, iPadOS, macOS, watchOS, visionOS and tvOS – deliver seamless experiences across all Apple devices and empower people with groundbreaking services including the App Store, Apple Music, Apple Pay, iCloud and Apple TV+. Loads . Apple's more than 150,000 employees are dedicated to creating the best products on Earth and leaving the world better than we found it. Make a Memories Movie is available for iPhone and iPad, and will be available for Mac in the coming months. Camera control is available for iPhone16, iPhone16Plus, iPhone16Pro, and iPhone16ProMax. Information about points of interest will initially be available in the United States, with support for additional regions coming in the coming months.

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