The four letters “BROS” will soon be paraded on the New York Stock Exchange’s digital ticker, as the Dutch Empire Bros Coffee goes public.
The company was a parent recently, citing a “quiet period” required by the Federal Securities and Exchange Commission, so co-founder and future billionaire Travis Boersma may or may not ring the bell on the Wall Street Stock Exchange, a tradition for them. public offerings.
The New York Stock Exchange website said the IPO was due on Tuesday, but other financial institutions said on Wednesday that the scheduled day for Dutch Bros. shares will go on sale for the first time.
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Two local brokers say the public offering of the most successful company in Grants Pass history has gasped some local investors.
“There’s just the purchase of a new share, and there’s also the excitement of seeing a hero from his hometown reach that level,” Shad Shriver of Edward Jones Investments said in Grants Pass. “I know there is a lot of interest among all of Edward Jones’ clients in the Valley. A handful of us keep a list. I probably have 20 or 30 people out of 200 or 300 clients. It is increasing. as we get closer and closer. “
Paul Sutherland of Investment Resources of Grants Pass had similar ideas.
“The clients that I have that are interested, they’ve known Dutch Bros for a long time, and they’ve seen them grow. They really want to be a part of it,” Sutherland said. “They say: ‘There is some potential for [Dutch Bros] to compete with Starbucks, why not step in? ‘”
Contact reporter Jeff Duewel at 541-474-3720 or [email protected]
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