BENTONVILLE, Ark. After months of anticipation following the news release earlier this year, Walmart officially announced its new membership program, Walmart +.
The big box retailer’s response to Amazon Prime will give customers free and unlimited access from the company’s 4,700 stores, fuel discounts and access to tools that speed up purchases for families, according to a statement. company press release.
A Walmart + subscription will cost buyers $ 98 per year or $ 12.95 per month and includes a 15-day free trial.
We are a company committed to serving the needs of our clients, said Janey Whiteside, Director of Client Services. Customers know they can trust and rely on us, and we’ve designed this program as the ultimate life hack for them.
Walmart + subscriptions go on sale September 15, and the company says it will continue to expand the list of benefits.
According to the release, details of the benefits include:
- Unlimited Free Shipping: Same-day, fast in-store prices on over 160,000 items, from tech and toys to housewares and groceries. This service was previously known as Delivery Unlimited, a subscription service that allows customers to make an unlimited number of deliveries for a low, fixed annual or monthly rate. Current subscribers will automatically become Walmart + members.
- Scan & Go: Unlock Scan & Go in the Walmart app, a quick way to shop in-store. Using the Walmart app, customers can scan their items while shopping and paying with Walmart Pay for a fast, easy, and contactless checkout experience.
- Fuel discounts: Refuel and save up to 5 cents a gallon at nearly 2,000 Walmart, Murphy USA, and Murphy Express gas stations. Sams Club gas stations will soon be added to this range.
Walmart + members will still have access to curbside pickup, NextDay and two-day delivery options.
“We’ve always been a champion for the right item at the right price, but now it’s more than that,” added Whiteside. “We also have the right purchasing solutions at the right time.
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