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Shop Your Block Vacation Campaign Launched to Support Seattle Small Businesses




The city of Seattle and its community partners are developing a new small business card to help local retailers facing a very different holiday shopping season.

SEATTLE Black Friday is a week away, but this shopping season is already looking very different as the growing number of coronavirus cases results in statewide restrictions.

Under the command of Governor Jay Inslees, stores can operate at 25% capacity for in-person purchases while following health protocols.

To give small businesses a boost, the city of Seattle has launched the new “Shop Your Block” commercial card. It is part of the largest public campaign, Shop Your Block, which aims to support small businesses throughout the holiday season. The city is partnering with Comcast, small business owners, the business district organization and other community partners to make this happen during the holiday shopping season.

The Shop Your Block card allows people to find local retailers across town. The app allows users to search for businesses by name, address, neighborhood, or product keywords. It also includes hours of operation and whether a retailer is open for in-person shopping, online shopping, or curbside pickup. Businesses can display whether they belong to BIPOC, Women, LGBTQ +, or Veterans. Business owners can add to the card by completing a short questionnaire.

The COVID-19 pandemic and the resulting economic downturn has impacted so many small businesses and workers. People are suffering. The new restrictions needed for COVID-19 will have a particularly profound impact on our small businesses as we head into what would normally be a busy holiday shopping season, said Seattle Mayor Jenny A. Durkan. The Shop Your Block campaign is at the heart of the City’s commitment to creatively support our small businesses during this difficult time. As the holidays approach, I encourage all Seattle residents to hide, buy their pad, and support the amazing Seattles small business community.

Board member Tammy Morales said small businesses are essential to the economic recovery of our cities and the lifeblood of our communities. If you can, consider shopping at a small business over the holiday season, from gifts to groceries for your family’s holiday meals. Between outdoor merchandise displays, curbside pickup, online options, and more, there’s no reason not to shop at your favorite local stores.

The coronavirus has created hardship for businesses that have had to deal with closures. According to the Seattle King County Workforce Development Council, from March 1 to October 24, 30% of the retail sector was affected by layoffs and closures as a result of COVID 19.

2020 has been a tough year, but here’s a chance for all of us to come together and give back in a positive way during the holiday season ahead. Shop Your Block is a new effort we have created with the Mayors Small Business Advisory Council and other business and community partners to celebrate and support the small businesses in our neighborhood as they struggle through this unprecedented economic crisis. said Bobby Lee, director of the Seattle economic development office. Many retail businesses are counting on this holiday season to make up some of their financial losses since the start of this pandemic.

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