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Amazons Ring and MGM will launch a show from viral doorbell videos

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Two Amazon-owned companies, Ring and Hollywood studio MGM, are teaming up to create a TV show in the mold of America’s funniest home videos using viral footage from the Rings doorbell and smart cameras.


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  • Amazon-owned companies Ring and MGM are teaming up to create a TV show in the mold of America’s funniest home videos using viral footage from the Rings doorbell and smart cameras.
  • The half-hour show, titled Ring Nation, will be hosted by actor and comedian Wanda Sykes and premier in syndication on September 26, MGM said.
  • The series features Amazon’s merging of its various business arms, this time to highlight what MGM called “interesting moments from communities across the country”
  • It also presents a branding and marketing opportunity for the Seattle-based e-commerce and retail giant, which bought Ring in 2018 for $1 billion and has faced a series of privacy issues around Ring

The half-hour show, titled Ring Nation, will be hosted by actor and comedian Wanda Sykes and premier in syndication on September 26, MGM said.

The studio noted that audiences should expect to see the usual things that make marriage proposals go viral, neighbors saving neighbors, and stupid animals.

The series features Amazon’s merging of its various business arms, this time to highlight what MGM called interesting moments from communities across the country.

But it also presents a branding and marketing opportunity for the Seattle-based e-commerce and retail giant, which bought Ring in 2018 for $1 billion and has faced a series of privacy issues around Ring and its relationship with police departments across the country.

Last month, Amazon revealed it had provided Ring doorbell footage to law enforcement 11 times this year without users’ permission, all in response to emergency requests, according to the company.

MGM, which Amazon bought for $8.5 billion, said in a statement Thursday that Ring Nation would give audiences a daily dose of unpredictable, heartwarming and hilarious viral videos shared by people from their cameras.

Many of them have already been shared online, Amazon spokesman Nick Schweers said. Others were sent directly to the team. Ring Nation secures the releases for each video from the owner and anyone identifiable in the video, or companies that own the rights to the clips, he said.

Amazon’s deal to buy MGM was closed earlier this year, though the Federal Trade Commission said it still retains discretion to challenge it. Big Fish Entertainment, a production company owned by MGM, will also be part of the partnership.

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2/ https://www.ny1.com/nyc/all-boroughs/news/2022/08/12/amazon-ring-camera-video-tv-show-entertainment-media

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