Entertainment
Hollywood Coming OS Wars – Puck
I often tell customers that streaming has an object permanence problem: if you can’t find something on your smart TV, does it really exist? No, it’s not necessarily easier to find shows on cable, which has millions of channels no one watches, impossible-to-understand remotes, and horribly designed interfaces. But if you get bored enough, you can scroll through your favorite channels and figure out what’s available at the moment.
Streaming, on the other hand, is not designed for channel surfing. It is an intention dependent medium. You have to choose which app to open, then navigate to a specific tile, hub, or category to find something to watch. Sure, streamers have gotten better at surface content, but there are still dozens of apps to choose from, each with a vast oversupply of content, leading to decision paralysis and other discovery challenges.
That’s why you hear so much about operating system wars these days, which is a jargonistic way of saying that the real the battle for consumer attention is less between individual apps and more between the makers of set-top devices that aggregate everything onto the home screen of your smart TVs: Roku, Amazon Fire TV, Apple TV (don’t confused with Apple TV+), Google TV, etc. Each has its strengths Roku and Fire TV devices are the most popular in the world, while Apple TV tends to be more popular among higher-income households, but many of the fundamental goals are the same.
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What Are The Main Benefits Of Comparing Car Insurance Quotes Online
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