Following a lot of guesswork on Twittersphere, Supreme and Yohji Yamomoto have finally unveiled their collaborative collection and it’s a match made in fashion heaven.
Japanese designer Yamamoto presented his first stand-alone collection in 1977. Rebelling against the punchy, glamorous and vibrant designs of Versace et al, the Japanese designer was chosen as a key protagonist in the avant-garde anti-fashion pack, alongside Rei Kawakubo, founder of Comme Des Garons.
Inspired by the then burgeoning punk movement, the bespoke Yamomotos collections were dark and politically motivated, and the fashion industry entered a new, unexplored era of androgynous and conceptual design, which persists to this day (you just need to to visit the perpetually busy Yamamotos Conduit Street flagship store in London for proof).
It shouldn’t come as a surprise, then, that Yamamoto chooses to team up with Supreme, given that the New York-based skate brand virtually changed the face of fashion retail when it arrived in 1994. By introducing a weekly drop system that only delivered a certain amount of product and left many in despair for the cop, James Jebbias Supreme has become a cult phenomenon, culminating a few years ago with the historic collaboration labels with Louis Vuitton.
This new collaborative collection, which releases on September 17, seems worth the wait. Consisting of a leather work jacket, a quilted puffer jacket, a khaki parka, a wool suit, hoodies, sweatshirts, T-shirts and graphic shirts, the monochrome collection features original artwork by Sancheeto, Peter Saville and Yuuka Asakura and embodies the same grungey and punk vision that Yamomoto made his signature in the 1970s.
One of the best Supremes hookups to date, the collection looks set for sold-out success. Here are some of our favorite gout products.
Here’s your exclusive take on one of the world’s best Supreme collections
Beat the supreme drop system with ease
What fashionable people really think of Supreme
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