Entertainment

The film Bond & # 39; No Time to Die & # 39; delayed due to coronavirus

MGM releases the title in North America via United Artists Releasing, while Universal has international functions.

Moving a tent pole and relaunching a full-blown marketing campaign is a Herculean task, but insiders say hundreds of millions of dollars have been weighed due to the blackout in China and the decline in cinema in markets where COVID-19 is a major problem, including South Korea, Italy and Japan. There are also concerns that in early April other markets will be affected.

"MGM, Universal and Bond producers, Michael G Wilson and Barbara Broccoli, today announced that after careful consideration and in-depth evaluation of the global theater market, the release of No time to die will be postponed to November 2020, "said a statement released by the three sides on Wednesday.

Also on Wednesday, Universal moved its Trolls World Tour free up a week on the US vacation date to No time to die. The sequel to Anna Kendrick and Justin Timberlake at 2016 & # 39; s Trolls should now bow on April 10.

In its new date, No time to die has the advantage of spending the lucrative Thanksgiving vacation in North America (many previous Bond movies also opened in November). The other big pillar of Thanksgiving 2020 is Godzilla vs. Kong, which is expected to debut nationally on November 20.

Along with Craig, No time to die will also feature returnees from Bond Lea Seydoux, Ben Whishaw, Naomie Harris, Ralph Fiennes and Christoph Waltz, as well as newcomers to the franchise Rami Malek, Ana de Armas and Lashana Lynch.

As the coronavirus began to spread, the film's advertising tours to China, South Korea and Japan were canceled, and No time to die & # 39;The release of Hong Kong was postponed to April 30.

Earlier this week, MGM, Universal and Eon received an open letter from Bond's biggest fan blog, MI6-HQ, calling on companies to delay the launch of the film and "put public health on top of schedules." marketing exit ".

Besides the concerns of audience members, the letter said that the ongoing coronavirus epidemic could have a serious impact No time to die & # 39;s at the box office, noting that countries that have banned or restricted large public gatherings – including China, Italy, France, Switzerland, Japan, Hong Kong and South Korea – have contributed to about 38% of total global revenue for the last Bond movie, 2015. Spectrum.

March 4, 11:51 a.m. Updated with Trolls World Tour release date offset.

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