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Diddy faces backlash over ‘hypocritical’ call to spend more on black businesses

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Music industry entrepreneur Sean Combs, also known as Diddy, sparked an online firestorm on Thursday when he published an open letter to U.S. businesses calling on companies to spend more money for black-owned media companies, to have its own history of underpaying blacks. artists rejected in his face.

Highlights

In an open letter titled If you like us, pay us, Combs called on companies to increase ad spending with black-owned media companies to invest in the black community, writing that Corporate America can no longer manipulate our community into believing that gradual progress is an acceptable action.

Combs wrote his own cable TV network, Revolt, must fight for the crumbs like all other black owned businesses for their advertising revenue, while large corporations earn billions of dollars from the black community.

However, Combs’ open letter appears to have backfired on him, as social media users have pointed out, Combs himself has been accused for years of taking advantage of underpaid black artists signed on his label.

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The Lox, a rap group that previously signed with Combs Bad Boy Entertainment, accused the record manager of withholding the groups publication rights during a radio interview in 2005, which Combs called in to defend himself, but the matter was settled after Combs returned publication rights to members Jadakiss, Sheek Louch and Styles P shortly after their on-air clash.

Mase, another rapper once on the Bad Boys roster, slammed Combs last year an Instagram post, accusing Combs of refusing to resell him the publishing rights to Mases unless he can match an offer from a European buyer over $ 2 million after initially buying the rights to Mase for just $ 20,000 in 1996, Mase said.

The musical rights drama Combs is just one chapter in a long history of artists who claim take advantage of by powerful music industry leaders with unfair recording contracts.

Large number

$ 55 million. How much is it Forbes believes Combs won the award in 2020. Combs began his career as a record manager and producer, but now makes most of his money from drinks, like his partnership with Diageo’s Ciroc vodka and the property of the DeLen tequila and Aquahydrate water. Forbes Combs is estimated to be worth $ 820 million in 2017.

Key context

Diddy was all the rage on Twitter Thursday, after the open letter went viral and users reported artist allegations against Combs. TV host Jessica Fyre responded to Combs’ letter, writing that she had been approached by her network to make a unpaid accommodation work. We cannot continue to hit whites for their disrespect to minority creators while doing the same to each other, she wrote on Twitter. US rapper Noname said Combs shamed white businesses for a capitalist business model he almost completely replicated. Revolut did not immediately respond to a Forbes request for comment.

Further reading

If You Like Us Pay Us: A Letter from Sean Combs to Corporate America (Revolt)



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