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Jordan Gogos wows fashion week with ensemble of monumental proportions

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Greek-Australian designer Iordanes Spyridon Gogos (ISG) finally held his highly anticipated show for Afterpay Australian Fashion Week (AAFW) 2022 on Thursday.

This unique collaboration transformed the Powerhouse’s iconic Boiler Hall for the first AAFW parade in the museum’s 142-year history featuring a dynamic “deconstructed castle” runway.

More than 1,000 hours of work over five weeks and 123 liters of fluorescent paint, fluorescent lights, much of it reused from previous exhibition projects, went into the collaboration that showcased diversity and paid homage to native culture. Among the 60 local and international collaborators who worked together to bring the 33 outfits/artwork to life, Gogos enlisted the Pormpuraaw Indigenous Art Center in a prominent position.

“Our collaboration with Powerhouse has allowed us to realize the full scope and scale of our creative vision for this year’s Afterpay Australian Fashion Week show,” said ISG founder Jordan Gogos.

Gogos, who was selected for Powerhouse’s designer residency program, has achieved the biggest fashion output without having to market his first collection. Gogos brought in friends and collaborators as well as Australian fashion icons and activists enlisted as models. Artist and designer Jenny Kee of Flamingo Park fame walked in reworked versions of her own designs.

“Being embedded in the Powerhouse Ultimo Creative Industries Precinct as a resident has generated some exciting new collaborations. Access to Powerhouse Ultimo’s incredible workshop facilities and production team elevated the show to new heights in the iconic Boiler Hall.

“I can’t believe that in less than a year we’re in a museum,” he said, alluding to his unconventional breakthrough in the industry with his weird and quirky ideas that treat clothes like paintings or sculptures take center stage.

“Last year, we built the Trojan horse. This year we built the castle where we are in the power plant, we got them to partner with us and build a castle. We exceeded.

The full range of skills and experience of the workshop team were showcased, from entry-level craftsmen to experienced craftsmen with 30 years of experience working in metal, wood and stage design, as well as drawing and 3D modelling.

Another Greek, Apollo Michaelides, illustrated textile designs with cartoons referencing Powerhouse’s vast collection. A name that the Australian arts and fashion world will see much more of in the years to come.

“Since our collaboration was first announced, Jordan’s epic vision has expanded in new and exciting ways. Galvanizing the resources of the Powerhouse workshop team and production teams, this has marked a momentous moment for the museum, transforming the iconic Boiler Hall into the world of Jordan Gogos,” said Lisa Havilah, Managing Director of Powerhouse.

The parade will remain available on the Powerhouse YouTube channel.

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