Connect with us


Rihanna returns to Dior | BdF

Rihanna returns to Dior |  BdF


Rihanna is set to reprise her role as Christian Dior's muse, industry sources said.

Barbadian singer, actress and beauty entrepreneur spotted in Paris foot Last week, for Valentine's Day, with his partner A$AP, Rocky came to the French capital to shoot a campaign at the Palace of Versailles, photographed by Steven Klein and styled by Carine Roitfeld, BoF has learned.

Rihanna became Dior's first black ambassador in 2015, starring in a blockbuster accessories campaign for the brand, also photographed by Klein and set in Versailles, that year. The partnership, which coincided with major projects for the brand including the Dior & Me documentary and the Designer of Dreams fashion retrospective, helped anchor Dior's cultural relevance as it navigated its second designer transition in less 5 years old.

Rihanna appears in Steven Klein's 2015 Dior campaign.

Rihanna's memorable Dior looks over the years included extravagant pink capes, androgynous oversized suits, and a sheer, midriff-baring couture ensemble that made waves during her 2022 pregnancy.

Although the scope of Rihanna's new deal with Dior remains unknown, the Fenty Beauty founder did not attend other brands' shows when she visited Paris for Dior's haute couture outing in January, suggesting that a renewed partnership could be in the works beyond the campaign. Representatives for Rihanna and Dior declined to comment.

As interest in luxury brands wanes after a multi-year boom for that segment, fashion's biggest names are accelerating their efforts to stay in the cultural spotlight through brand ambassador assignments that help reach an audience beyond fashion. LVMH stable partner Louis Vuitton announced Wednesday that it has signed French basketball sensation Victor Wembanyama; while Chanel recently signed K-pop star Minji.

Renewing its ties with Rihanna would be a boon for Dior, as the singer has long managed to cultivate both mainstream recognition and influence in high fashion. Her appearance at the brand's January haute couture show alone generated press and social media exposure worth an estimated $9.3 million, according to consultancy Launchmetrics.

The brand is currently looking to maintain industry-beating growth following a rapid expansion cycle under former CEO Pietro Beccari, during which revenue more than tripled in 5 years.

Under new CEO Delphine Arnault, the brand is targeting annual growth of 8 to 10 percent, LVMH Chairman Bernard Arnault said during an investor presentation in January: more moderate than in previous years but above expectations for the entire luxury industry, which is expected to grow 1 to 4 percent in 2024 (slower than global inflation), according to Bain.

The goal is desirability. It's great what we've done with Pietro in recent years with Dior. But we have reached a point where we no longer need such high growth. Between 8 and 10 percent is perfect, Arnault said.




The mention sources can contact us to remove/changing this article

What Are The Main Benefits Of Comparing Car Insurance Quotes Online

LOS ANGELES, CA / ACCESSWIRE / June 24, 2020, / Compare-autoinsurance.Org has launched a new blog post that presents the main benefits of comparing multiple car insurance quotes. For more info and free online quotes, please visit https://compare-autoinsurance.Org/the-advantages-of-comparing-prices-with-car-insurance-quotes-online/ The modern society has numerous technological advantages. One important advantage is the speed at which information is sent and received. With the help of the internet, the shopping habits of many persons have drastically changed. The car insurance industry hasn't remained untouched by these changes. On the internet, drivers can compare insurance prices and find out which sellers have the best offers. View photos The advantages of comparing online car insurance quotes are the following: Online quotes can be obtained from anywhere and at any time. Unlike physical insurance agencies, websites don't have a specific schedule and they are available at any time. Drivers that have busy working schedules, can compare quotes from anywhere and at any time, even at midnight. Multiple choices. Almost all insurance providers, no matter if they are well-known brands or just local insurers, have an online presence. Online quotes will allow policyholders the chance to discover multiple insurance companies and check their prices. Drivers are no longer required to get quotes from just a few known insurance companies. Also, local and regional insurers can provide lower insurance rates for the same services. Accurate insurance estimates. Online quotes can only be accurate if the customers provide accurate and real info about their car models and driving history. Lying about past driving incidents can make the price estimates to be lower, but when dealing with an insurance company lying to them is useless. Usually, insurance companies will do research about a potential customer before granting him coverage. Online quotes can be sorted easily. Although drivers are recommended to not choose a policy just based on its price, drivers can easily sort quotes by insurance price. Using brokerage websites will allow drivers to get quotes from multiple insurers, thus making the comparison faster and easier. For additional info, money-saving tips, and free car insurance quotes, visit https://compare-autoinsurance.Org/ Compare-autoinsurance.Org is an online provider of life, home, health, and auto insurance quotes. This website is unique because it does not simply stick to one kind of insurance provider, but brings the clients the best deals from many different online insurance carriers. In this way, clients have access to offers from multiple carriers all in one place: this website. On this site, customers have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc. "Online quotes can easily help drivers obtain better car insurance deals. All they have to do is to complete an online form with accurate and real info, then compare prices", said Russell Rabichev, Marketing Director of Internet Marketing Company. CONTACT: Company Name: Internet Marketing CompanyPerson for contact Name: Gurgu CPhone Number: (818) 359-3898Email: [email protected]: https://compare-autoinsurance.Org/ SOURCE: Compare-autoinsurance.Org View source version on accesswire.Com:https://www.Accesswire.Com/595055/What-Are-The-Main-Benefits-Of-Comparing-Car-Insurance-Quotes-Online View photos


to request, modification Contact us at Here or [email protected]