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Zalando: Upskilling Black-Owned Fashion Brands with New Accelerator

Zalando: Upskilling Black-Owned Fashion Brands with New Accelerator
Zalando: Upskilling Black-Owned Fashion Brands with New Accelerator


At the end of the program, brands will have the opportunity to present their assortment to Zalando buyers during an in-person Pitch Day in Berlin. As a result, we hope to have five Black-owned brands ready to be integrated onto our platform.

Requirements and selection

The program targets black-owned fashion brands (i.e. brands where at least 50% of owners identify as black) that have an EU VAT number. They must already be actively selling their products online (e.g. via their own website), have an annual turnover of between 20,000 and 499,000 euros and be interested in expanding their business through Zalando.

The selection of candidates will be fundamental to the success of the program. For that, a designated selection jury will be responsible for reviewing applications and identifying the most promising candidates. We are very excited to welcome the following industry experts who will assess the brand's creativity, innovation and market potential:

  • Allie Bangura, founder of ADAN;
  • Léna-Sophie Rper, designer general director at Zalando;
  • Stella Jean, fashion designer;
  • Jean-Claude Mpassy, ​​editor and stylist;
  • Barbara Kennedy Brown, founder of Fashion Minority Alliance

We look forward to receiving your application: APPLY HERE!
(applications are open until July 14, 2024 at 11:59 p.m. CEST)




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