From left to right, Kelly Helfman, Jason Peskin and Jordan Rudow Photos: Informa Markets Fashion
More than a month later Informa Markets Mode unveiled digital fairs for its MAGIC anchor and sibling shows such as Project, the show producer announced promotions from the executives who helped run the digital shows.
One of those promotions was Kelly Helfman, former president of West Coast Women, MICAM Americas, POINT, Pool lounge and Sourcing at MAGIC.
New title Helfmans is the Business President of Informa Markets Fashion, who will include additional oversight responsibility for the Contemporary Women division of Informa Markets Fashions, Coterie, as well as the division of men. She will report to Nancy Walsh, President of Informa Markets Fashion.
It was also announced that Jason Peskin has been promoted to vice president of events and business development. He was previously brand director for men’s fashion. Peskin will oversee the business side of the Informas men’s brand portfolio. He will also lead a team responsible for developing new market opportunities, strategic projects and new avenues for business expansion. He will report to Walsh and Helfman.
Jordan Rudow has been promoted to Vice President of Events, a role in which she will oversee the Informa Markets Fashions footwear shows, as well as the commercial side of trend-driven and mass-market women’s fashion. She will report to Helfman.
Helfman said the appointments, which were announced on Oct. 13, are a testament to these leaders’ ability to deliver when called upon to navigate a market that continues to change rapidly.
Adaptation, innovation and evolution will be critical as we move forward, and the business needs of the industry are central to our strategic future path, Helfman said. We have been fully focused on the business success of our customers, and through this we have advanced our product offerings to meet their changing business needs. Ultimately, combining both the evolution of our product portfolio and adaptation to the needs of our customers will bring about the necessary changes in the industry in a tangible and lasting way.
Walsh said that when it is safe, the company will be producing live events.
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