Heybo Outdoors refreshes its brand with the launch of a new logo

CHESTER, S.C., March 5, 2020 – (AmmoLand.com) – Heybo Outdoors is pleased to unveil a new logo that complements the rapid growth of outdoor lifestyle, hunting and fishing clothing brands, which are moving towards a more technical outdoor clothing line .

In early 2011, Scott Clyburn decided to create a brand that truly understood the designer and aimed to help people appreciate and celebrate their outdoor lifestyle. It is from this passion that the company began to manufacture affordable, versatile and high quality clothing and equipment that work in the field, at work and at play.

From its humble beginnings selling t-shirts at local exhibitions and until now storing the shelves of over 300 retailers with high performance hunting and fishing gear, the obsessed family business by the outdoors felt it was time for a newly designed logo that encompassed the ever-increasing product brands. The revitalized Heybos logo uses a contemporary color palette with a modern rendering of a capital H to convey an avant-garde future.

As we evolve towards more technical outerwear with innovative and high-performance features, we felt we needed a more modern H icon, said Scott Clyburn, president of Heybo Outdoors. With the design of this new logo, we wanted to find the right balance between transmitting our tradition and our heritage of the outdoors but also symbolizing a deliberate step in the space of men's fashion.

For more information on Heybo Outdoors, visit www.heybooutoors.com or follow us on Facebook, Instagram and YouTube.

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About HEYBO

Headquartered in Chester, S.C., Heybo manufactures affordable, versatile, high quality outdoor lifestyle clothing and equipment that works in the field, at work and at play. Heybo is a family business obsessed with the outdoors; is committed to helping its customers live their best outdoor life. Founded by Scott Clyburn, a lifelong outdoor enthusiast, Heybo products are designed by a team obsessed with the outdoors that understands the demands of today's outdoor enthusiasts. From standing in the cold flooded woods of Arkansas to a day trip trolling for the marlin in the Gulf Stream, Heybo uses modern fabrics and cutting edge technology to make the best outdoor equipment and lifestyle clothing to the world.

For more information on Heybo Outdoors, visit www.heybooutoors.com or follow us on Facebook, Instagram and YouTube.

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