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Global Fashion Agenda appoints new CEO – WWD

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LONDON – Global Fashion Agenda, the Copenhagen-based advocacy forum, has announced Federica Marchionni as the new CEO.

Marchionni comes from the Chinese e-commerce platform Secoo, where she served as the international CEO. She started her career in the telecommunications industry in Italy and has also held managerial positions at Lands’ End and Dolce & Gabbana in New York.

“I felt a sense of urgency to lead something more impactful for the planet. Joining Global Fashion Agenda, with its great team and amazing partners, is an incredible opportunity to help accelerate the sustainability agenda in the fashion industry on a global scale. The industry must act now, and bold decisions are needed to reuse business models to create a thriving industry, ”said Marchionni, who will move to the Danish capital and assume his new role from 1 June.

As part of his responsibilities, Marchionni will be in charge of the organization of the Copenhagen Fashion Summit, for which the company is best known. She will also spearhead the release of ‘Renowned Thought Leadership’ and increase the company’s advocacy efforts to help propel fashion in a more sustainable direction.

Marchionni replaces Eva Kruse, who left her post in February after 15 years of service, to join the management team of the sustainable label Pangaia.



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