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Barbie Ferreira On ’90s & 2000s Fashion Trends & H & M’s Color Story Line




Barbie Ferreira knows shes made some fashion faux pas in the past. In fact, its hard to pin down exactly which looks shes no longer a fan of because there are simply too many to count.

Oh my God, I wore so many things that I regret, Ferreira tells Bustle. But I mean, at the time, it was funny. Like it was worth it because it was funny.

The 24-year-old Euphoria star reveals that one material in particular is now on her do-not-wear list. I probably wouldnt wear latex again, she says. I also wouldn’t wear anything fluffy anymore. I was wearing that for a bit these fluffy dresses that are just really big.

But Ferreira doesnt take her fashion regrets too seriously and simply views them as part of the process of refining your personal style. After all, who amongst us hasnt cringed when looking back at photos from a bygone era?

I just experiment a lot and sometimes it works and sometimes it doesnt, she says. I literally am not scared of trying new things. A lot of it works. A lot of it absolutely does not work. I also just love to move on. I love to evolve from it and change. I always have a new idea.

What she definitely would wear, though, is virtually everything from H & Ms latest Color Story collection, now available online and in select stores. Ferreira stars in the campaign for the collection, produced using new dyeing techniques and plant-based pigments, all in an effort to showcase color on apparel in more eco-conscious ways.

Colors are very important to me in every way, whether it be furniture, clothing, or painting a wall, she says. I wear tons of color. Im not afraid of mixing patterns either.

The H&M collection is an inventive take on what resembles traditional tie dye. The pieces like a caped dress and drawstring skirt are airy, light, and whimsical, evoking the carefree vibes of summer.

I love the dress thats super long, Ferreira says. I wore the dress with the chain as a belly chain. I use it as a belt and a choker. I go ham with it because I really enjoy accessories.

As a bonafide style chameleon, shes tried countless trends, many of which pull inspiration from the 1990s and 2000s. Ahead, Ferreira walks Bustle through some of her favorite and not-so-favorite trends from those periods.


Rochelle Brodin / WireImage / Getty Images

You know, I dont hate a flannel. I had a lot of flannels in my life. I dont know if Id wear them right now. Oh my god, I went to a Hooters interview when I was 18 once in a giant flannel. Needless to say I did not get the job. That was not what they wanted to see.


Brad Barket / Getty Images Entertainment / Getty Images

Yeah, I still [wear] that to this day. Love.


Frazer Harrison / Getty Images Entertainment / Getty Images

I like chokers. I mean, now weve evolved, I think, as a society past butterfly chokers. Its about getting creative with it, like how I wear the belly chain as a choker.


Cindy Ord / Getty Images Entertainment / Getty Images

I love it. I still [wear them] to this day.

Tie dye

Raymond Hall / GC Images / Getty Images

I like tie dye. I have a couple pastel tie dye tracksuits and stuff. I like the ones that are more modern, kind of like this H&M collection, where its white and then it has these really nice pastel colors tie dyed in. Its just this interesting color way.

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