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Biden campaign releases new ad focused on condemning Trump • Pennsylvania Capital-Star

Biden campaign releases new ad focused on condemning Trump • Pennsylvania Capital-Star
Biden campaign releases new ad focused on condemning Trump • Pennsylvania Capital-Star

 


With 10 days until the presidential candidates face off in the first debate, President Joe Biden's re-election campaign launched a new $50 million ad campaign Monday with a spot focused on the conviction of former President Donald Trump last month on 34 counts.

Titled Character Matters, the ad refers to Trump as a convicted felon who is only out for himself, comparing him to Biden, a president who fights for your family.

A screenshot of the Biden campaign's new “Character Matters” ad.

Biden campaign communications director Michael Tyler said in a statement that Trump will do absolutely anything for personal gain and power, adding that his entire campaign is an exercise in revenge and retaliation.

After his conviction on 34 counts in New York, Trump is scheduled to be sentenced July 11, days before the Republican National Convention kicks off in Milwaukee. The Biden campaign's new ad, which will air on mainstream television in battleground states and on national cable, is the first time the Biden campaign has taken direct aim at convicting Trump.

A pro-Trump super PAC ran an ad campaign in Pennsylvania in April criticizing the Biden administration's immigration policies. The ad aired the same week Biden visited Pennsylvania, campaigning in Scranton, Pittsburgh and Philadelphia, ahead of the state's April 23 primary.

A Trump campaign spokesperson on Monday reiterated several of Trump's complaints about the trial, and said Biden and Democrats had “weaponized the justice system” against him.

“This new ad proves once again that the sham trial was always meant to be election interference, but Americans see through it,” Karoline Leavitt, national press secretary for the Trump campaign, said in a statement Monday. “Despite the failure of Biden's campaign, which spent nearly $70 million on media buys, President Trump continues to crush Joe Biden in the polls, leading in every key battleground state and in winning independents by double digits.”

Trump has repeatedly said he believes the trial is politically motivated. He said he would appeal the verdict. Polls in Pennsylvania showed Trump with a slight lead over Biden in the race for the state's 19 electoral votes. A June 12 Marist poll shows Trump leading Biden by 2 points in Pennsylvania. Trump has repeatedly complained that the trial was politically motivated.

The visit will be Trump's fourth to Pennsylvania in 2024 and his second to Philadelphia this year. He spoke in February at a National Rifle Association rally in Harrisburg and announced a new line of Trump-branded sneakers in Philadelphia during SneakerCon that same month. Trump held a rally in the Lehigh Valley in April, his last visit to Pennsylvania.

Biden has made eight appearances in Pennsylvania so far this year, traveling to Philadelphia with Vice President Kamala in late May to announce the black voter launch for Biden-Harris at Girard College. The majority of Biden's visits to Pennsylvania have been in the southeastern part of the state, a heavily Democratic region.

In the 2020 election, Biden defeated Trump in Pennsylvania by just over 80,000 votes.

This article was updated on June 17, 2024, at 9 a.m. with comments from the Trump campaign.

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