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Digital transformation of the MSME sector to control inflation in the midst of a pandemic




[***]Regional Secretary of Bengkulu Province, Hamka Sabri, Saturday November 21, 2020, photo: Doc

[***]Interactive news – As part of efforts to revive the economy due to the COVID-19 pandemic, central government and local governments are working together to control inflation to ensure price stability.

[***]According to the regional secretary of Bengkulu province Hamka Sabri, Bengkulu province has continued to control inflation in recent years, so Bengkulu provincial government has been named the best government in the last 2 years. regional inflation control by the Regional Inflation Control Acceleration Team (PPID).

[***]Regarding inflation, Alhamdulillah in Bengkulu, it is still under control, what you should know is that these efforts are not made to reduce inflation, but to control it so that the purchasing power of the populations remains, so that production extends to the level of the UMKM. One of them is the use of IT as a digital transformation for MSMEs, Hamka Sabri told the media center of the provincial government in Bengkulu on Saturday 21/11.

[***]A few days ago, Hamka explained that his party also participated in the national MSME digital transformation coordination meeting to support economic recovery and price stability towards an advanced Indonesia, through a virtual meeting. with the President of the Republic of Indonesia, Joko Widodo.

[***]The national coordination meeting, he continued, aims to encourage regional leaders and the ranks of the Regional Inflation Control Team (TPID) to synergize price stability policies with regional policies. economic recovery as well as developing regional inflation control policies that will become inputs for national inflation control policies.

[***]In this regard, the regional government of Bengkulu province has implemented several breakthroughs, one of which is the launch of BERIJO (Belanjo Vegetable Staple Food at Ajo’s House) using the app. As well as being a digital transformation of MSMEs, this shopping app with non-cash transactions is an effort to prevent the spread of Covid-19 in the community.

[***]Bengkulu already has an app that we know as Berijo. With this app, it is hoped that the community will facilitate shopping for basic necessities and that greengrocers will also be more contemporary and safer amid the Covid-19 pandemic, Hamka concluded.

[***]Meanwhile, regarding the impact of Covid-19, the President of the Republic of Indonesia Joko Widodo in his leadership said that the economic conditions this year were very different from previous years.

[***]This time we need to be able to keep the inflation level too low. We need to keep inflation at a breakeven point in order to get producers to keep producing, Jokowi said.

[***]President Jokowi also stressed that maintaining a supply balance is very important so that when the economy recovers and the purchasing power of people returns to normal, there will be no pressure significant on prices, especially basic needs.

[***]Inflation control policies should not only focus on price control, but also maintain public purchasing power. To maintain the purchasing power of the population, the central government distributed social protection programs and cash transfers ranging from the Family Hope program, cash social assistance, BLT village fund, pre- employment, wage subsidies, including productive social assistance for capital assistance to MSMEs, he explained. .

[***]According to data from the Ministry of Cooperatives, Small and Medium Enterprises (SMEs), Micro, Small and Medium Enterprises (MSMEs), it accounts for 57.8% of the overall gross domestic product (GDP) of Indonesia.

[***]The ministry also set a target of 10 million SMEs to go digital by 2020. And recently, the results of the study show the top three technology investment priorities for SMEs in Indonesia, namely investment in the cloud (20%), followed by cybersecurity (18%) and computer software purchases or upgrades (13%).

[***]Recently, data from the Asia-Pacific SME Digital Maturity Study 2020 revealed that the digitization of small and medium-sized enterprises (SMEs) in Indonesia could increase Indonesia’s GDP by $ 160 billion to $ 164 billion. Americans in 2024 and contribute to the economic recovery after Covid-19. .

[***]This study is based on the results of a survey conducted among SMEs in the Asia-Pacific region by the International Data Corporation (IDC) according to the Cisco commission. Based on the survey results, according to Marina Kacaribu, Managing Director of Cisco Indonesia, SMEs that are digitally more mature may enjoy higher returns, in terms of both revenue and productivity, than SMEs that ignore digitization.

[***]This study, based on a primary survey of SMEs, shows that 82 percent of SMEs in Indonesia have the desire to digitally transform in order to bring new products and services to the market.

[***]This figure is a big jump compared to last year, when only 41% of SMEs expressed the same wish. In addition, 59% admit that the competition is changing and they must follow it. Meanwhile, 38% said they transformed because there was demand from customers. [***]

[***]Editor: Riki Susanto

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