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The new American Pro T20 Cricket League focuses on the world’s best players

 


With T20 competitions on the cricket calendar worldwide leading to a tipping point and heated debate on the almighty ICC board, Major League Cricket officials know it needs to stand out amidst the congestion.

We want to be competitive and on par with what is the norm for new leagues, MLC co-founder Vijay Srinivasan told me. Our goal is to bring the best players to the US. We need to be competitive with the benchmark outside the Indian Premier League.

To rival other burgeoning T20 leagues, including in the UAE
UAE
and South Africa, which start in January, MLC will probably have to spend nearly half a million dollars on the top players.

Salary caps – along with rosters and franchise names – are expected to be announced early next year for the six-team tournament set to take place July 13-30, 2023. Srinivasan would not reveal how much top players can be rewarded, but that is expected to be significant.

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MLC has secured more than $40 million in funding and more than $100 million in handshakes with private investors, including tech giants Microsoft
MSFT
. The tournament will also have a number of benefits that it hopes will attract big names. Firstly, MLC will be played at a time of year with no rival T20 leagues, although it is at the height of England’s red ball season.

Second, perhaps most importantly, the glitzy and glamorous environment of the US – the world’s largest sports market and home to many famous athletes and teams – will become an irresistible magnet.

We’ve been working on some key players available in the window, Srinivasan said. This is a destination recognized as top level for professional sports. The level of interest we have seen gives us confidence that we will have a strong group of players.

July is also a relatively quiet part of the calendar in the competitive US sports market. It led entrepreneurs to think outside the box in an attempt to carve out a niche during the quieter period between the end of the NBA in June and the start of the NFL season in September.

Summers bore as sh**, said iconic rapper-turned-businessman Ice Cube, who prefers not to waste words, at Big3s’ introductory press conference in January 2017.

We need something we can really get behind in the summer and the Big3 is just what the doctor ordered, he said of his three-on-three basketball league that has built a following in the years since.

Cricket, while not exactly proud of a frontman like Ice Cube, has plenty of a steady following in the US via South Asian expats, while T20’s faster and furious three-hour game will hopefully appeal to a new fanbase.

“Few American sports are active during this period. There is a hunger for a new sport,” Srinivasan said. “Our goal is for games to have a family-friendly atmosphere. We can convert non-cricket fans by bringing some of the best players to the US

It’s not just about developing a top T20 league, although the MLC will obviously be at the heart of propelling the sport into mainstream consciousness. Infrastructure – with unique dimensions and characteristics required for cricket – is being developed in key locations across the US and strategically placed in close proximity to colleges in an effort to further build bonding within those communities.

Dallas has been designated as the hub of cricket in the US with the newly built Grand Prairie Stadium, located in the heart of the Dallas-Fort Worth metroplex with a capacity of 7,500 spectators, as the main venue of the competition for its inaugural edition.

The grounds across the country are likely to be used for the T20 World Cup 2024, which the US will co-host, while it is hoped to attract other major cricket events. There’s the tantalizing dream of a match between India and Pakistan, whose rivalry climaxed in an epic T20 World Cup clash last month at the MCG in front of 90,000 fans, that would one day be staged in the US in what would surely be miracles. do for sport.

We would really like our venues to be available to host those matches…not just India-Pakistan…we want teams to have a huge appetite to come here, Srinivasan said.

We need locations to be ready. We want MLC to show that the US is capable of hosting major cricket events.

Following such anticipation with MLC announced more than three years ago before being postponed due to the Covid-19 pandemic, anticipation is growing for what will be a defining moment in a coveted destination that is cricket’s No. 1 target market.

We want the MLC to stand alongside other top T20 leagues in the world, Srinivasan said. There is tremendous excitement. We’re trying to get something done that hasn’t been done before.

Sources

1/ https://Google.com/

2/ https://www.forbes.com/sites/tristanlavalette/2022/11/27/the-new-american-pro-t20-cricket-league-is-targeting-the-worlds-best-players/

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