Sports
CarJitsu (Jiu-jitsu in a car) approved for betting in New Jersey
CarJitsu is exactly what it sounds like: Brazilian jiu-jitsu in a car. In practice it seems like a less stimulating version of the bizarrely erotic David Cronenberg film Crash (not to be confused with the Oscar-winning ensemble piece of the same name).
It was almost like we were watching a crime, said the announcer of a fight between Q Davidson and Ray Felton after the latter punched the contestant while being suffocated by a seatbelt. This is what murder looks like, friends.
It's fair to say that Felton lived to see another day, and the sports section of Pro League Network's eclectic collection of athletic curiosities has now been approved for betting in New Jersey.
“New Jersey has had the most time to develop its regulatory regime, says Mike Salvaris, co-founder of PLN. It's a very well-developed process in terms of what they look at and how they look at it. As far as other states are concerned, we will certainly deploy it as far as possible. Some are more careful than others, some may take a little longer to get there. They want to see it live on the market for a while.”
Just like they have done with some of their other sports, such as mini golf And slap fight Salvaris and co-founder Bill Yucatonis are content to wait until CarJitsu is approved in a few more states before the operators PLN typically works with (DesignKings And bet365to name two) gambling on the claustrophobic martial arts.
“It is not interesting for any of our current partners until a core of states are interested,” Salvaris said.
Products that are made for use
In addition to New Jersey, PLN has received approval for betting on a number of its sports Arizona, Colorado, Illinois, Iowa, Kansas, Louisiana, Maryland, Oregon, Pennsylvania, TennesseeAnd Wyoming.
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As for the deployment, Salvaris said: “It meets our expectations. It grows by double digits at every event. Our concern is to determine that period of frequency. We are working to establish a much more frequent series of events. The feedback from the [sports]Books are a great tool, but it ensures that people come to the book at times when they otherwise would not be there.”
We've been in the industry for more than a decade and it's more about gaps in general, Yucatonis added when asked if PLN drew any inspiration from the success of ping pong betting in Colorado during the pandemic. Table tennis played a purpose, but what we are focusing on is not just the passive product and volume, but a very involved, intentionally made for deployment product.”
Here, Salvaris said that PLN took our inspiration more from horse racing than table tennis, just in terms of the availability of the product and the different times it is offered.
However, Salvaris was of the opinion that the sports brands PLN own a group that now falls under them Ultimate tire wrestling are much more accessible to a casual fan, as they don't require a horse player's intimate understanding of past performance, speed figures and the like.
“I think there's an interesting macro trend about what it means to be a sport,” says Salvaris. At the end of the day, it's really about storytelling. Changing media consumption, short attention spans and production speed mean different ways to tell stories. It doesn't have to be a six-month season with a definitive ending.”
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