Essex Cricket and SECUTIX announce a new ticketing technology partnership

Posted on Wednesday, October 30, 2024

Essex Cricket has confirmed SECUTIX as the Club's new exclusive ticketing technology partner.

The agreement will see the Club benefit from the full suite of SECUTIX solutions, including the introduction of secure mobile digital ticketing using the TIXNGO platform.

We are excited to be working with SECUTIX to bring our fans an easier and better ticketing experience, says Eliza Rowley, Essex Cricket Membership and Ticketing Manager.

SECUTIX has a strong background in cricket, and we will lean on this experience to realize the full potential of a number of key opportunities for the club.

In 2025, our Tier One professional women's team will launch and the following year we will celebrate our 150th anniversary.

The partnership means we have the latest technology at our fingertips to create a closer relationship with fans and deliver on our ambitions for an enhanced customer experience.

David Hornby, Managing Director of SECUTIX Northern Europe, Great Britain and Ireland, commented: There are great things in store for Essex in both men's and women's sport, and he was pleased to moment to come on board.

Providing a digital-first fan experience gives Essex ownership of customer data. This will in turn enable the club to further their digital marketing campaigns and unlock further commercial opportunities.

We have a successful track record of achieving this for other cricket clubs and we look forward to bringing our expertise to Essex.

SECUTIX's existing cricket clients include the ICC Men's T20 Cricket World Cup 2024, as well as seven other current first-class provinces in the domestic game.

The Club distributes more than 75,000 tickets each year, with the first Essex tickets using SECUTIX going on sale in November.

All members and supporters will be contacted shortly via email with information on on-sale dates and prices for the 2025 season.

Enter the ballot for international tickets

The 2025 international fixture list has been revealed, with Chelmsford braced for exciting action when England Women take on West Indies Women on Monday, May 26 at 2.30pm.

In what is set to be an unmissable afternoon of IT20 cricket, some of the world's best T20 cricketers will go head-to-head in a T20 set in the heart of Essex.

What's more, the game is played on the Spring Bank Holiday, making it the perfect day out with friends and family.

Demand for tickets will be high, so make sure you get in the vote and share it with family and friends for the best chance of getting tickets before the public sale.

You will also have the chance to earn an additional ballot entry by sharing your ballot with the person you want to bring along.

Voting closes at midnight on Monday 4 November and voting winners will be contacted with a unique link to purchase tickets on Tuesday 5 November.

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