PowerBilt Holdings Announces Exciting Updates for 2025: New Licensing Agreement with HEAD Sport and PGA Merchandise Show Debut

CARLSBAD, California., January 17, 2025 /PRNewswire/ — PowerBilt Holdings is pleased to unveil two major announcements that mark an exciting start to 2025. The company has entered into a global licensing agreement with HEAD Sport GmbH, a leading global supplier of premium sports equipment, to launch a new line of sporting goods HEAD golf equipment. In addition, PowerBilt will showcase its latest product innovations at the 2025 PGA Merchandise Show Orlando, FL.

Under this new agreement, PowerBilt will serve as the exclusive global licensee for HEAD golf equipment, combining HEAD's reputation for high-quality sports equipment with PowerBilt's 109-year legacy of manufacturing Tour-proven golf clubs. This partnership will bring to market an extensive range of golf products including adult and junior sets, balls, accessories and the Players Series of premium golf bags, woods, irons, wedges and putters.

“We are very happy and excited to partner with a world-class brand like HEAD for golf, which is a natural extension of their strength in skiing and tennis,” said Paul Boechairman of PowerBilt Holdings. “Together with PowerBilt's strength and experience in golf, we look forward to growing this brand. We will offer a full range of soft and hard goods. Our product line will consist of complete sets for adults/juniors, balls, accessories and a Players Series of premium, golf bags, woods, irons, wedges and putters. We are looking for global distribution partners to help grow our global presence.”

PowerBilt will be present at the PGA Merchandise Show in Booth #2300 by January 2224 at the Orange Province Congress center in Orlando, FL. At this year's PGA Show, PowerBilt will unveil its new Atlas Irons, Wedges and limited-edition Putters. PowerBilt's growing catalog of premium Atlas clubs are ideal for custom builders and installers as they will be available in component form. In addition to their Demsey persimmon woods, PowerBilt is proud to announce collaborations with Larsen Golf Co. and Steurer & Co., both industry artisans and masters of their craft. By supporting the vintage golf community and those who appreciate “the art of golf,” PowerBilt remains authentic and true to its heritage.

Paul BoePresident of PowerBilt invites everyone to visit booth #2300 for an exclusive product preview and to discuss opportunities as they are currently seeking new distribution partners in multiple locations around the world.

About PowerBilt:PowerBilt (www.powerbilt.com) is a 109-year-old brand with a history of performance on the PGA Tour. The PowerBilt product brand has been an integral part of the golf equipment category since 1916 and has built a strong following among both golf professionals and casual golfers from around the world. PowerBilt equipment is available in major golf markets worldwide, including The United States, Canada, South America, Europe, South Africa, Asia, Australia and New Zealand. The PowerBilt product brand was owned and operated by Hillerich & Bradsby and was acquired by Hilco Streambank in January 2017.

About HEAD:HEAD is a leading global supplier of high-quality, high-performance equipment and apparel for athletes and players at all levels. The company is organized into five divisions: winter sports, racquet sports, water sports, sportswear and licensing. Products are sold under the brands HEAD (alpine skis, ski bindings, ski boots, snowboards and protective products, tennis, racketball, table tennis and squash rackets, tennis balls and tennis shoes, sportswear and swimming products), Penn (tennis balls and squash rackets), Tyrolia ( ski bindings) and Mares (diving equipment). The company's key products have achieved leading market positions based on sales and reputation and have also achieved a high level of visibility due to their use by many of today's elite athletes.

About Hilco Streambank:Hilco Power Bank (www.hilcostreambank.com), a division of Hilco Global, is a leading consultancy specializing in the valuation and disposition of intellectual property for companies of all sizes across all industries. Hilco Streambank is part of Northbrook, Illinois-based Hilco Global (www.hilcoglobal.com), a global financial services company and a leader in helping companies maximize the value of their assets.

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SOURCE PowerBilt