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Utah Hockey Club scratching Permanent Yeti Nickname because of the copyright dispute with Cooler Company

Utah Hockey Club scratching Permanent Yeti Nickname because of the copyright dispute with Cooler Company

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The Utah Hockey Club continues from a nickname that, according to many, would eventually become his permanent name, the Utah Yeti. The primary reason why: a cooler brand.

Mike Maughan, a director of the parent company Smith Entertainment Group of the team, confirmed on Wednesday to reporters, per ESPNThat the team would run to another selection of possible names after the American patent and trademark office the Yeti name and the logo that it had submitted for approval has rejected.

The USPTO specifically called a “probability of confusion” for consumers because of other companies and brands with a similar name, in particular the Yeti Cooler Company. Different companies can have a similar name if they are on clearly different fields (eg Apple Corps and Apple computers of the Beatles), but it seems likely that an NHL team would clash with the same name with certain products, such as certain products, such as The clothing line of the cooler company.

The hockey team tried to negotiate an agreement with the cooler company, but is now going further according to ESPN:

“We were deeply busy with Yeti Cooler Company and worked with them during a trial to see if there was a coexistence agreement that we could enter into,” said Maughan. “They have a unique and strong trademark about something published Yeti or Yetis. We had no coexistence agreement with Yeti and have therefore decided to continue with that name.”

With Yeti van de Tafel, the team is now sending three options.

The Utah Hockey Club announced that fans will be able to vote About three options for his permanent nickname:

  • Utah Hockey Club, the sitting

  • Utah Mammoth, one of the other six finalists who were presented last year

  • Utah Wasatch, named after the Wasatch -berg chain in Utah (no different than Colorado Rockies of MLB)

The last option is described as “a new option made to honor the idea of ​​a mythical snow scoop with a UTAH-aimed approach inspired by the Wasatch mountain chain.” In practice it seems to be a passage for the nickname Yeti, using a Yeti mascot without the name.

Fans will be able to vote on the choices in the Delta Center about the next four home games of the club, which include 29-Februari in January. 4.

The Utah Hockey Club was officially made in April, after the sale and relocation of the Arizona Coyotes. The process to find the permanent nickname has been anything but simple.

There was a first round of fan voices that identified six finalists: Blizzard, Hockey Club, Mammoth, Outlaws, Venom and Yeti. During a second phase of voting, the team announced that it would continue with Utah Hockey Club as an interim identity. The results of that second voting round have never been revealed, although ESPN notes that teamowner Ryan Smith de Mammoet recognized as one of the last four of the team.

Now, with two of the original six still on board and another added to the mix, we are on our way to another voting round to finally end this thing once and for all, right? Right?

Montreal, Canada -November 26: A close -up display of the Utah Hockey Club -logo on a sweater during the second period against the Montreal Canadiens in the Bell Center on November 26, 2024 in Montreal, Quebec, Canada. The Utah Hockey Club beat the Montreal Canadiens 3-2 in the extension. (Photo by Minas Panagiotakis/Getty images)Montreal, Canada -November 26: A close -up display of the Utah Hockey Club -logo on a sweater during the second period against the Montreal Canadiens in the Bell Center on November 26, 2024 in Montreal, Quebec, Canada. The Utah Hockey Club beat the Montreal Canadiens 3-2 in the extension. (Photo by Minas Panagiotakis/Getty images)

When will the Utah Hockey Club come out a permanent name? (Photo by Minas Panagiotakis/Getty images)

Well, ESPN reports that Maughan acknowledged that afterwards could still come a voting round, although he repeated that the team would have chosen its real name for next season. So that can be four voting rounds for a year to mention a hockey team, which could ultimately be called the Utah Hockey Club in the long term.

This process was quite strange, but nobody can say it had difficulty.

Sources

1/ https://Google.com/

2/ https://sports.yahoo.com/utah-hockey-club-scraps-permanent-yeti-nickname-due-to-copyright-dispute-with-cooler-company-233559308.html

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