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Google TV plans to add free ad support live TV channel: Report

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Google is reportedly considering adding a free TV channel to the Google TV platform in the near future. Google TV is an Android-based smart TV platform that runs on Chromecast, and you can choose your smart TV from Sony, TCL, and more. Google TV already supports several streaming apps such as Disney + Hotstar and Netflix, and is said to be trying to take things even further by adding free TV channels to the mix. Google is reportedly in talks with a company that offers free ad support streaming TV channels.

The Protocol Report cites industry sources that free streaming channels could be launched on Google TV this fall or with smart TV partners in 2022. With this addition, Chromecast owners will be able to browse channels from their dedicated live TV menu. Currently, this menu only offers pay TV services such as the YouTube TV subscription service. New free TV channels will be offered alongside these subscription-based live channels.

According to the report, these channels may have the look and feel of a traditional linear TV network with ad breaks and on-screen graphics. These efforts are similar to what Samsung offers on its monthly TV Plus service in its smart TV series. The service integrates free streaming channels, and Samsung is reported to stream billions of linear programming every month.

Reportedly, even Roku and Amazon have followed Samsung’s footsteps to introduce live channels on their devices. Not available in India, Roku is said to have added over 200 free channels to its platform. Most smart TV makers today ideally add free streaming channels to their program guides to make it easy for users to switch between streaming channels and live TV. Chromecast users can also benefit from the addition of a free live channel to Google TV.

please remember. GoogleTV was announced last September as a new interface based on Android TV. Released with features such as personalized For You recommendations from the entire subscription and the ability to create a watchlist that allows you to add movies and shows from anywhere on your phone or laptop via Google Search.

Sources

1/ https://Google.com/

2/ https://gadgets.ndtv.com/entertainment/news/google-tv-free-live-channel-additions-announcement-likely-in-fall-or-2022-2545216

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