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Google bans political advertising prior to Filipino elections

 


The Google LLC logo will be seen on November 17, 2021 at the Google Store Chelsea in Manhattan, New York City, USA. REUTERS / Andrew Kelly / File Photo

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Manila, December 1st (Reuters)-Alphabet Inc. (GOOGL.O) Google bans political advertising on the platform for the Philippine election next May to select a successor to President Rodrigo Duterte I announced that.

This move is under pressure on social media platforms over the handling of political advertising during the 2020 US presidential election.

Social media platforms have become the political battlefield of Southeast Asian countries. According to a survey, Filipinos are at the top of the world rankings in terms of time spent on social media.

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Google said in an update to its Political Content Policy that it would not be allowed to run election ads from February 8th to May 9th, 2022 that encourage or oppose political parties or individuals or political parties running for public office.

The dates cover the period of the campaign in the Philippines until the May 9th election day.

Google said it will send notifications to affected advertisers about policy updates.

Google previously banned political advertising on platforms, including before the 2019 Canadian Federal Election and the 2020 Singapore election.

Social media platforms like Facebook have helped strengthen Duterte’s support base, and analysts believe they helped win the 2016 elections and defeat allies in last year’s mid-term polls. I am.

The Philippines chooses a successor to Duterte. Duterte is not allowed to seek another term under the Constitution, but runs for the Senate.

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Report by Karen Rema of Manila and Newsroom of Bangalore Edited by Ed Davis

Our Standard: Thomson Reuters Trust Principles.

Sources

1/ https://Google.com/

2/ https://www.reuters.com/technology/google-ban-political-advertising-ahead-philippine-election-2021-12-01/

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