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Executives personally signed off on Facebook-Google’s advertising conspiracy plot, state claims

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Facebook’s Mark Zuckerberg Mark Zuckerberg States reportedly pushed Facebook’s antitrust proceedings and investigated VR units: The Memo: Twitter’s ban on Marjorie Taylor Greene rekindles the political battle, according to a group of state lawyers. Dominate search engine advertising auctions.

The 2018 deal could bring illegal benefits to Facebook, alleged in a court petition opened Friday, led by the Attorney General of 15 states and Ken Paxton, Texas (R) of Puerto Rico. ..

The coalition initially filed an antitrust lawsuit alleging that Google had a monopoly on the advertising technology market in 2020, and then filed a recent complaint in November. The document released on Friday is an unedited version of the new complaint.

This includes an internal email stating that a deal limiting the header bidding practice named Jedi Blue was negotiated by top officials such as Zuckerberg and Facebook COO Sheryl Sandberg. The existence of the transaction was already revealed in previous iterations of the incident.

A Google spokesperson defended the deal in a statement to Hill on Friday, denying Pichai personally turning it into a green light.

According to Google’s Peter Schottenfels, he signs hundreds of contracts each year that don’t require CEO approval, and this was no exception. And, contrary to AG Paxtons’ claim, the facts of this agreement were by no means a secret that it was widely published.

A spokesperson for Facebook’s newly established parent company, Meta, also upheld the deal.

They said that these business relationships allow Meta to offer more value to advertisers while rewarding publishers with significant rewards, with better results for everyone.

Metais has not been nominated as a defendant in the proceedings.

Complaints also include allegations that Google has created a secret program that misleads ad publishers and buyers and creates a price difference that the company has put in their pockets.

The Attorney General of the State cites Google’s internal communications, which employees explained that they would benefit the company with insider information.

Schottenfels also denied allegations that the company operated an advertising auction.

Attorney General Paxton tried three times to rewrite his complaint, but it was still full of inaccuracies and had no legal benefit, referring to Texas Attorney General Ken Paxton (R). Added.

The Paxton-led antitrust proceedings are one of two major proceedings against Google.

Another proceeding filed by another coalition of the Justice Department and the Attorney General focuses on the company’s dominance in the online search space.

Updated at 5:08 pm

Sources

1/ https://Google.com/

2/ https://thehill.com/policy/technology/589832-executives-personally-signed-off-on-facebook-google-ad-collusion-plot

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