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Removed from 59 Chinese apps banned in India, Google Play Store, and Apple Store-No more TIK TOK!

 


The Indian government has banned 59 Chinese apps from the Google Play store and Apple store, mainly in light of growing tensions with its northern neighbors, in view of privacy and security concerns. The next day, it went live and the popular short video app was removed from the app store. With 58 other Chinese apps like SHAREit, UC Browser, MI Community and more. These apps show an error and are no longer fully functional for Indian users. India is a big growth area for many of the 59 Chinese apps that are banned domestically.

In India, these apps account for 5% of the approximately 330 million installations in the total 4-4 installations. The most popular of the apps, TikTok made 16.4 million new installs in June alone. Overall, the app has more than 200 million active users in India. This app is also popular with brand influencers and marketers. According to Sensor Tower, the app’s revenue was $9,24,000 between June 2019 and June 2020. This does not include advertising revenue. Imagine it would be much higher if you included advertising revenue!

TikTok is getting a higher level of revenue from the Indian market, especially in Rs. 2.5 claire per day. The longer the ban lasts, the longer they will lose their income. In this situation, reputation loss is more risky than revenue loss. This ban could affect future investors. ByteDance, which owns TikTok and Helo, said in 2019 that it plans to invest around $1 million in India over three years.

Among other apps, SHAREit, a free file transfer app to share between devices, Bigo Live, a live streaming app, and Likee, and video streaming apps were also popular in India. Salbang Khan will advertise Dabang 3 in 2019. Sensor Tower claims that Likee has earned $776,000 in India through users who spent time with the app.

Social applications have caught my eye, but there are many, such as UC browsers and Can Scanners. UC browsers owned by Alibaba have more than 130 million users in India and approximately 430 million active users worldwide. UC Browser represents the second position in India after Google Chrome. Document Scan CanScanner was one of the first Chinese apps accepted by Indian users. The app generates revenue from a variety of ads and premium subscription plans, has over 100 million users in India and has around 4 million new installs in June.

India’s decision to ban Chinese apps seems to be an effective way to charge China for what happened at the eastern border of Ladakh. India is ultimately looking for indirect ways to respond to China’s provocation on the actual control line, planning to attack China in the most delicate areas of China, the technology sector. However, it was mainly a security issue. The app was a very popular element from where China pitched data for all users in India. Not only do these companies provide short-term economic benefits such as blocking revenue streams, but also have a significant impact on long-term financial benefits such as blocking access to marketing, advertising, user data, and research and development. Give Not only the apps but also China are affected by the lack of business services and activities by Indian IT companies.

How does this ban affect users?

The ban has already affected millions of users. As the government has shown to China, not only can you remove apps from the Play store, but you can’t even remove apps from your browser or website, so you can’t update or reinstall from other sources. Over the last few years, TikTok has become a platform to showcase talents of all ages and classes. This app was used by workers, from housewives to police officers. It has turned many ordinary people into social media stars. There are thousands of users making a living from the platform, and some are connecting to overseas businesses through apps like WeChat.

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