Connect with us


Microsoft shakes up Xbox marketing as key executives move to Roblox

Microsoft shakes up Xbox marketing as key executives move to Roblox


I just wanted to let you know that after four and a half years as Chief Marketing Officer of Xbox, Jerret West is leaving Microsoft to join Roblox as our new CMO and Head of Market Expansion. His last day will be June 30th.

On behalf of the Xbox team, I want to thank Jerrett for all he has accomplished. During his tenure, Jerrett was instrumental in launching communities like the Xbox Social Universe and growing it to 120 million followers, as well as product expansions like Game Pass, now available in over 80 countries around the world. He oversaw the creation and execution of global marketing campaigns for numerous games, platforms (console, PC and cloud), and brand moments, including this year's landmark Xbox Games Showcase. Roblox is a valued partner to Xbox, and we look forward to working with Jerrett and the Roblox team to connect more people around the world through the power of play.

As a team, we are focused on growing a strong marketing capability in the games industry. Going forward, the Games Leadership team and I have decided to move marketing closer to the businesses we support. Games Marketing will be housed within the studios, Xbox Marketing will be housed within the Xbox team, International Marketing will be housed within the Consumer Sales organization, and the centralized marketing team will report to me. The following organizational changes will be effective July 1st:

“The integrated marketing team, led by Kirsten Ward, and the programming and events team, led by Tina Summerford, will combine as an expanded Central Gaming Marketing team, led by Kirsten, and will report to me as members of the Gaming Executive Leadership Team. Chief of Staff Pav Bhardwaj and Executive Assistant Kim Nold will report to Kirsten.

The Bethesda Publishing marketing team, led by Erin Losi, will move to Games Content and Studios and report to Matt Booty.

The 1P Games marketing team, including Xbox Game Studios and Mojang, led by Aaron Greenberg, will also be moving to Games Content and Studios and reporting to Matt.

The Xbox marketing team, led by Chris Lee, will move to Xbox Org and report to Sarah Bond.

The international marketing team, led by Jim McMullin and Florian Liewer, will move into the Consumer Sales organization and report to Ami Silverman.

The Bethesda international marketing team, led by Adam Carter, will also be moving into the Consumer Sales organization. Adam will take on a new role leading Bethesda's business operations, reporting to Jill Braff. The Consumer Sales organization is working to fill his role and will provide more information at a later date.

We are fortunate to have a wealth of talented and experienced people at our disposal, and I look forward to seeing how our marketing evolves under their leadership.





The mention sources can contact us to remove/changing this article

What Are The Main Benefits Of Comparing Car Insurance Quotes Online

LOS ANGELES, CA / ACCESSWIRE / June 24, 2020, / Compare-autoinsurance.Org has launched a new blog post that presents the main benefits of comparing multiple car insurance quotes. For more info and free online quotes, please visit https://compare-autoinsurance.Org/the-advantages-of-comparing-prices-with-car-insurance-quotes-online/ The modern society has numerous technological advantages. One important advantage is the speed at which information is sent and received. With the help of the internet, the shopping habits of many persons have drastically changed. The car insurance industry hasn't remained untouched by these changes. On the internet, drivers can compare insurance prices and find out which sellers have the best offers. View photos The advantages of comparing online car insurance quotes are the following: Online quotes can be obtained from anywhere and at any time. Unlike physical insurance agencies, websites don't have a specific schedule and they are available at any time. Drivers that have busy working schedules, can compare quotes from anywhere and at any time, even at midnight. Multiple choices. Almost all insurance providers, no matter if they are well-known brands or just local insurers, have an online presence. Online quotes will allow policyholders the chance to discover multiple insurance companies and check their prices. Drivers are no longer required to get quotes from just a few known insurance companies. Also, local and regional insurers can provide lower insurance rates for the same services. Accurate insurance estimates. Online quotes can only be accurate if the customers provide accurate and real info about their car models and driving history. Lying about past driving incidents can make the price estimates to be lower, but when dealing with an insurance company lying to them is useless. Usually, insurance companies will do research about a potential customer before granting him coverage. Online quotes can be sorted easily. Although drivers are recommended to not choose a policy just based on its price, drivers can easily sort quotes by insurance price. Using brokerage websites will allow drivers to get quotes from multiple insurers, thus making the comparison faster and easier. For additional info, money-saving tips, and free car insurance quotes, visit https://compare-autoinsurance.Org/ Compare-autoinsurance.Org is an online provider of life, home, health, and auto insurance quotes. This website is unique because it does not simply stick to one kind of insurance provider, but brings the clients the best deals from many different online insurance carriers. In this way, clients have access to offers from multiple carriers all in one place: this website. On this site, customers have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc. "Online quotes can easily help drivers obtain better car insurance deals. All they have to do is to complete an online form with accurate and real info, then compare prices", said Russell Rabichev, Marketing Director of Internet Marketing Company. CONTACT: Company Name: Internet Marketing CompanyPerson for contact Name: Gurgu CPhone Number: (818) 359-3898Email: [email protected]: https://compare-autoinsurance.Org/ SOURCE: Compare-autoinsurance.Org View source version on accesswire.Com:https://www.Accesswire.Com/595055/What-Are-The-Main-Benefits-Of-Comparing-Car-Insurance-Quotes-Online View photos


to request, modification Contact us at Here or [email protected]