OpenAI takes on Google with new artificial intelligence search engine

New York CNN —

OpenAI on Thursday unveiled a search engine that uses built-in artificial intelligence that poses the most direct threat yet to a powerful rival of big tech companies.

The company is testing SearchGPT, which combines its AI technology with real-time information from the web to let users search for information in the same way they would talk to ChatGPT. The search engine is currently in early testing with a limited number of users, but OpenAI says it plans to integrate the tool into ChatGPT in the future.

The new features put OpenAI in direct competition with Google, which has long dominated the online search market but is desperate to keep up in the AI ​​arms race that OpenAI kicked off with the launch of ChatGPT in November 2022. SearchGPT could also pose a threat to Microsoft's Bing, a late-comer search engine that adopted OpenAI's own technology last year to better compete with Google.

SearchGPT allows users to ask questions in natural language, just like speaking to ChatGPT, receive answers, and then continue asking further questions. But unlike ChatGPT, which often relies on outdated data to generate answers, SearchGPT provides up-to-date information along with online links to what the company says are clear, relevant sources of information.

For example, a demo clip shared by the company shows SearchGPT answering a query about the best tomatoes to grow in Minnesota with information about tomato varieties and links to sites like The Garden Magazine and The Gardening Dad.

The tool also displays a sidebar with additional links to related information, just like the 10 blue links users are accustomed to seeing on a Google search results page.

“Getting answers on the web can be a lot of effort and often requires multiple tries to get relevant results,” the company said in a blog post. “We believe that by enhancing our model's conversational capabilities with real-time information from the web, it will be faster and easier to find what you're looking for.”

After Google and other companies experimented with early efforts to incorporate chatbots and AI-generated answers into search experiences, the OpenAI search engine may cement generative AI techniques that can create original text and other types of media as the future of finding answers online. But that future is far from guaranteed, given AI tools' tendency to confidently claim false information without suggesting it may be inaccurate or misleading.

OpenAI's new tool comes after Google in May began showing new AI-generated summaries at the top of some search result pages to help users avoid clicking multiple links to get quick answers to their questions. Google quickly stopped using the feature after it gave some users incorrect, and in some cases completely meaningless, information for their questions.

The rollout of Google's tool has also raised concerns among some news publishers, who worry that AI summarization could reduce web traffic by eliminating the need for users to visit sites for information, and that similar concerns could arise with OpenAI's search engine.

But OpenAI said Thursday it was partnering with publishers to build tools to give them options to control how they appear in SearchGPT results, adding that sites could still appear on SearchGPT even if they opted out of having their content used to train the company's AI models.

What Are The Main Benefits Of Comparing Car Insurance Quotes Online

LOS ANGELES, CA / ACCESSWIRE / June 24, 2020, / Compare-autoinsurance.Org has launched a new blog post that presents the main benefits of comparing multiple car insurance quotes. For more info and free online quotes, please visit https://compare-autoinsurance.Org/the-advantages-of-comparing-prices-with-car-insurance-quotes-online/ The modern society has numerous technological advantages. One important advantage is the speed at which information is sent and received. With the help of the internet, the shopping habits of many persons have drastically changed. The car insurance industry hasn't remained untouched by these changes. On the internet, drivers can compare insurance prices and find out which sellers have the best offers. View photos The advantages of comparing online car insurance quotes are the following: Online quotes can be obtained from anywhere and at any time. Unlike physical insurance agencies, websites don't have a specific schedule and they are available at any time. Drivers that have busy working schedules, can compare quotes from anywhere and at any time, even at midnight. Multiple choices. Almost all insurance providers, no matter if they are well-known brands or just local insurers, have an online presence. Online quotes will allow policyholders the chance to discover multiple insurance companies and check their prices. Drivers are no longer required to get quotes from just a few known insurance companies. Also, local and regional insurers can provide lower insurance rates for the same services. Accurate insurance estimates. Online quotes can only be accurate if the customers provide accurate and real info about their car models and driving history. Lying about past driving incidents can make the price estimates to be lower, but when dealing with an insurance company lying to them is useless. Usually, insurance companies will do research about a potential customer before granting him coverage. Online quotes can be sorted easily. Although drivers are recommended to not choose a policy just based on its price, drivers can easily sort quotes by insurance price. Using brokerage websites will allow drivers to get quotes from multiple insurers, thus making the comparison faster and easier. For additional info, money-saving tips, and free car insurance quotes, visit https://compare-autoinsurance.Org/ Compare-autoinsurance.Org is an online provider of life, home, health, and auto insurance quotes. This website is unique because it does not simply stick to one kind of insurance provider, but brings the clients the best deals from many different online insurance carriers. In this way, clients have access to offers from multiple carriers all in one place: this website. On this site, customers have access to quotes for insurance plans from various agencies, such as local or nationwide agencies, brand names insurance companies, etc. "Online quotes can easily help drivers obtain better car insurance deals. All they have to do is to complete an online form with accurate and real info, then compare prices", said Russell Rabichev, Marketing Director of Internet Marketing Company. CONTACT: Company Name: Internet Marketing CompanyPerson for contact Name: Gurgu CPhone Number: (818) 359-3898Email: [email protected]: https://compare-autoinsurance.Org/ SOURCE: Compare-autoinsurance.Org View source version on accesswire.Com:https://www.Accesswire.Com/595055/What-Are-The-Main-Benefits-Of-Comparing-Car-Insurance-Quotes-Online View photos