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Xbox Series S pricing puts Sony and PS5 in a difficult position

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Sony has announced that the PS5 Showcase event will be held on Wednesday, September 16th. The company hasn’t confirmed anything other than PlayStation 5 games, but it’s widely believed that the PS5 will be available as pre-orders for the Xbox will begin shortly. Date and price. Read why Sony is in a difficult situation in terms of price. Also, be sure to check our view on why DualSense controllers are so expensive.

After the announcement of the Xbox Series X last December, Microsoft finally announced another next-generation console, the Xbox Series S. This is a new approach to launching a new version of the console. The platform is available from day one. With the advent of the Xbox One X and PS4 Pro half-step iterative generation, it’s clear that Microsoft wants to give everyone a way to take advantage of the latest hardware. This puts Sony in an unstable position.

Sony has a different philosophy in mind, but it’s already revealed in its two versions of PlayStation 5. Instead of offering two consoles that differ in terms of performance, Sony simply offers customers the option of having a disk drive or going all-in with a digital purchase. The underlying hardware for both is the same, suggesting that prices will not change much. At least, Microsoft doesn’t position the Xbox Series X and Series S, and the retail prices are $ 500 and $ 300, respectively.

The Xbox Series S is a potential marketing hurdle that Sony must overcome. The price is too low at $ 300 to compete with the powerful and costly PS5, but the presence of two versions of the PS5 makes it easy to do so. This is controversial for anyone who understands the difference between the two architectures. But for most customers who only see two Xbox consoles and two PS5 consoles, understanding why they don’t trade hits for the same two prices can be very confusing. With many suggestions that the PS5 digital version should be priced for Series S, it’s already clear on social media. It is not realistic for Sony to make such a move.

It’s not just cheap prices that Sony is potentially facing problems. The $ 500 launch of the Xbox Series X is a daunting task given Microsoft’s marketing pride in being the most powerful next-generation console on the market. That also applies to paper, and Sony understands that it’s certainly just one aspect of console success, but it’s an important factor at launch. The 2013 PS4 was not only a powerful console compared to the Xbox One, but also a cheaper console. At the time, Sony didn’t have as much goodwill as this generation as a whole when it came to good first-party titles, but that wasn’t a problem. It was enough to get the first start Sony needed, which may be exactly what Microsoft is trying to do here.

Xbox series X

Getting that first lead doesn’t mean it’s always going on (the resurrection of the PS3 later in the cycle shows how the band’s launch can turn around), It establishes an unbreakable trend. It has a snowball effect associated with early hiring, attracting friends and communities to the more popular platforms of multiplayer games. This may have been mitigated to some extent by the rise of cross-platform multiplayer, and the full-fledged multiplayer community will always use the platform supported in official competitions. However, both sides have a strong desire to get out of the gate and use it as a platform to safely extend rather than repel favors.

The Xbox Series X costs $ 500 and could force a reaction from Sony. There’s still no clear way to tell if this is an in-house fixed price, but it suggests that, like the retail price of Microsoft consoles, there was a problem keeping manufacturing costs low. It hasn’t been long since the report was distributed. The console hasn’t been on sale for a long time, but if there’s one company that’s financially stable in this race, it’s Microsoft.

Playstation 5

The Xbox isn’t Microsoft’s money-maker in that Sony relies on the PlayStation brand, so if you’re aiming to match prices with Microsoft, you may not have the power to adjust accordingly. There is. There may be plenty of room for Sony to launch a digital-only PS5 for the same price as the Xbox Series X, but if you’re still concerned about manufacturing costs, use that version to make it significantly lower. Is difficult.

The PS5 is most likely to be sold at the same price as the Xbox Series X, unless there have been significant changes since the production report and Sony has found a way to significantly reduce costs. The base version or the digital version that matches it is another question, but there is no real answer to the budget-focused Series S. With that in mind, there is a risk that the PS5 will either keep the price of the Xbox Series X as low as possible or become the most expensive console period of the holiday season.

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