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Google is touting new “useful” search products at the antitrust crosshairs




Google search director Prabhakar Ragvan has launched the company’s livestream event, saying that people are using Google more than their supposed competitors because they are “useful.”

Users choose Google not because it’s competitive, but because it’s innovative and “useful.” At the very least, it’s a message that company executives tried to show to viewers at a live streaming event about the search product on Thursday.

The company has announced a burst of small updates to its core search products, including the ability to detect songs from humming and new tools to help students do their homework.

Google’s head of search, Prabhakar Ragavan, will hold a pre-recorded public event in a 15-minute monologue, all the way to “help” consumers while Google’s search products try to win the competition. Discussed about.

“There’s more ways to find information than ever before, including Twitter news, kayak and Expedia flights, OpenTable restaurants, Instagram and Pinterest recommendations,” said Raghavan, who took over search and several other products. Mr. says. June reorganization.

“In the competition, we didn’t have more options than how people could access information, so we’re honored to continue to use Google because people have helped us.”

The event precedes an imminent antitrust proceeding by the US Department of Justice and will be withdrawn this month after investigating the company’s search market power and business practices for over a year. The House Judiciary Committee on Antitrust Law recently released its own extensive findings claiming that Google “overwhelmingly” dominated the search market and “abused the power of gatekeepers.” In that response, Google accused lawmakers of focusing more on helping competitors than consumers.

Thursday’s showcase, previously held privately with the media, has linked innovation to its core business after Google’s parent company Alphabet experienced its first quarterly revenue decline. I am aiming to recover.

Here are some of the updates the company announced at the event:

Ham recognition. According to the company, it can now detect voice humming and whistling and display the song that the user wants to search. Users can tap the microphone icon in the Google search bar in the Google app or Google search widget and say “What’s this song?”. Or[曲を検索]Click to start humming for 10-15 seconds. With the Google Assistant, users can say, “Hey Google, what’s this song?” Then hum the song. A new spelling algorithm that improves the company’s ability to better understand spelling mistakes. More detailed indexing. It also states that it will improve the ability to index “specific individual” passages from web pages, allowing them to view “broader results.” Clothes styling. Starting next month, users will be able to click on images they find in the Google app or Chrome. Its “lens” feature displays similar items and suggests ways to style your outfit. Results come from large datasets of the company’s products, such as Google Shopping. The company did not say whether it would include more direct purchase options in the future. Learning Tool: The Google Visual Search Tool Lens from the Google app’s search bar allows users to take pictures of their homework questions and change the image. From homework questions to search queries. The results show how to solve the problem step by step. Detect areas to avoid in Covid-19. Google said it added Covid-19 information to its “business” search results. This includes adjusted business hours and a detailed display of the health and safety precautions the company is taking. According to the company, it will eventually display the waiting time of some companies such as restaurants.

See Now: Antitrust Experts Analyze Big Tech Concerns

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