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It’s OK to snoop further with the detailed printing of “Opt-in” of Google Pay app





When Google says that some of the controversial tracking features are “opt-ins” only, do you realize that you really agreed to have them snoop? For example, consider Google’s new Pay app.

During the three-month trial period, the company encourages you to give it a try and let Google monitor your finances and purchases in exchange for your personalized offer.

For example, if you know that Google is eating at Burger King, you say it could hit you with a particular BK offer, as opposed to trading at a typical restaurant in your neighborhood.

But we know that people are wary of giving Google yet another license to track every move, as it’s already done on maps, YouTube viewing, searching, and more. We already know where to go, what to see, who to spend time with, and which store to go to. More. What do you think about Google tracking purchases from within your wallet?

As a result, Google realized that this paid personalization feature was an opt-in when announcing a new program in very small print as part of the user contract process. “At the end of the three months, you can decide whether to leave it on or off.”

Personalize Google Pay (Photo: Google)

Sounds good. Google is making the decision in your hands.

But check the reality, people: most people don’t even know they signed up. Lettering is small and is another window that users agree on. Patrick Jackson, chief technology officer of the privacy app Disconnect, says he doesn’t know what he signed up for.

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Turn-on pages are just one of many pages that consumers see when they download the Pay app, and as always, quickly answer “yes” to all criteria.

First, Google asks if you can distribute your phone number as a Pay app introduced on Wednesday. It’s readjusted as part of Venmo, Quicken, and Apple Pay, tapping at retail stores to make payments, split pizzas with friends, and monitor your finances. .. Therefore, Google needs an ID to share with friends. understood.

Next: You can earn rewards by paying. Discounts and prizes are always welcome. The next important thing is to turn on personalization within Google Pay. This is a big type.

Below that, in small letters, you’ll find the most relevant offers from the store and recommendations on how to save them.

The opt-ins are: When you turn on personalization within Google Pay, this data and additional information (such as where you purchased it) is also saved and used to personalize your Google Pay experience. You can also try this setting for only 3 months.

Once approved, consumers will be instructed to access their Google Account, reinstate their account, and stop advertising.

Jackson says opt-in is a trick. Because Google knows that most people just say yes when they sign up for something. Only lawyers read such things.

Presented as a trial, Jackson shows how important this data is to Google.

This allows us to go beyond the receipts Google detects in Gmail, such as airline flights and hotel reservations, “and we can now track other purchases,” says Jackson. “People probably don’t understand the trade-offs.

And they’re giving Google access to checkbooks, debit cards, purchases, dining friends and their contact information, and favorite stores through the new Google Pay app. (Google says it won’t sell data to third-party marketers, which is what Venmo, the “social payments” app, does.)

But imagine that Quicken’s transaction history is in the hands of Google. Are you comfortable with it? Want to see more personalized ads based on where you visit often?

Food for thought.

In a statement, Google said it guarantees to provide users with all the information they need to make informed decisions. “The user can still choose to leave this off. This does not affect the functionality of the app. The app helps users save, pay and gain financial insights. I will. “

Follow USA TODAY’s Jefferson Graham (@jeffersongraham) on Twitter

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