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According to the Economic Impact Report, Google helped bring Alabama $ 1.17 billion in economic activity in 2020




A new report from Google states that the company had a significant impact on Alabama during the pandemic.

In its annual Economic Impact Report, the tech giant said it helped bring $ 1.17 billion in economic activity to “17,700 businesses, nonprofits, publishers, creators and developers” in 2020. I did.

He also said he used the Google Ad Grants program to provide $ 3.41 million in free ads to nonprofits in the state.

The Alabama part of the report focuses on five companies in the state, two of which are in northern Alabama. They include Fort Payne’s Zucano Socks and Moulton’s Redland Cotton.

Anna Brakefield, co-founder of Red Land Cotton, said the pandemic had hit small businesses hard and made it difficult for her and her 25 employees.

She said being able to place herself in search results using some of Google’s tools is a big boost.

“We came up a lot when people were searching for American brands and especially those working in the textile field in the way we positioned ourselves in the search,” Brakefield said. Told. “That’s why traffic really increased, so sales really increased.”

Google set the flag firmly in 2018 when it embarked on a $ 600 million data center in Jackson County. There is no definite date for when the data center will open, but site operations manager Scott Ingram joined WAAY 31 with Google Fiber, which arrived in Huntsville in 2016, to establish a more prominent presence in the state. I’m proud of that.

“Google’s ongoing commitment to Alabama will continue as we approach the completion of the Jackson County data center construction project. To help companies such as RedLand Cotton and other local entrepreneurs succeed in the digital economy. We will continue to provide tools, and we will continue to engage and support the community, “Ingram said in a statement.

In October 2020, Google also launched the Grow with Google Digital Coach program in Birmingham. I also brought my Google Career Certificate to a community college such as Wallace State Community College.

In 2019, the Tennessee Valley Authority partnered with Google to purchase the output of new solar power plants in Alabama and Tennessee capable of producing approximately 150 megawatts of electricity.

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