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Sony announces two new full-frame cameras for Fanfare Zero




Sony has released two new cameras very quietly, bringing a gradual upgrade to the a7R III and a7R IV.

The new a7RIIIa and a7RIVa bring minor updates to the two bodies, increasing the resolution of the rear-tilted LCD screen from 1,440,000 dots to 2,359,296 dots and slightly improving battery performance. Interestingly, both the a7S III articulated screen and the recently released a1 tilt screen remain at 1,440,000 dots.

In addition, Sony has removed the logo from the bottom of the LCD screen to improve the performance of the USB port.

The reason for the change is unknown, and the product page on Sony’s website does not list the price, but the original product codes ILCE-7RM3 and ILCE-7RM4, and the new products ILCE-7RM3a and ILCE-7RM4a It is still listed. For updated versions. Currently, there is no price information for newly announced cameras.

Guessing why it led to Sony’s announcement and why it happened so quietly made it difficult to procure certain components, and the larger the announcement, confused retailers’ sales of older models. There is likely to be. It was published in B & H Photo.

Do you have any thoughts on why these upgrades led to this? Want to buy the a7R III or a7 RIV “Classic” at a discounted price? Please let us know in the comments below.

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