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Planterra, owned by JBS USA, will deploy vegetable meat in April
New brand of vegetable proteins OZO, based in Colorado Planterra Foods, will debut in grocery stores across the country in April, offering consumers a clean protein option that provides exceptional taste and nutrition.
The new line of herbal products will be officially launched with burgers, soil, Mexican soil and Italian meatballs. Catering and club packs are also planned for 2020.
The fourth OZO protein offers are GMO free and do not contain soy or artificial ingredients. Powered by an exclusive exclusive blend of pea and rice protein fermented by shiitake mushrooms, all OZO products are an excellent source of protein, up to 22 grams per serving. Cholesterol-free, they contain fewer calories, fat and saturated fat than 80% lean ground beef, as well as the main brands of vegetable protein currently on the market.
"Our goal is to increase flexitarian consumption by providing a positive protein solution for everyone. Eating delicious food is one of the greatest joys in life, and Planterra offers protein choices that are good OZOs, "said Darcey Macken, CEO of Planterra Foods, in a press release.
The fermentation process of OZO used in the development of its recipes makes high quality pea protein easily digestible. The OZO product range also uses recyclable trays and cartons to store products and vegetable-based ink on all of its packaging.
The retail price for the OZO product line will range from $ 5.99 to $ 7.99.
"This category needs better foods from real ingredients that appeal to the whole family, and we are confident that OZO products are effective," said Macken. "These four products are just the start of many tasteful offerings that Planterra Foods plans to introduce. Consumers can expect to find additional plant innovations on the shelves by the end of this year."
Source: Planterra Foods
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