Zara Partners With LanzaTech To Make Dresses From Carbon Emissions

Before being turned into holiday dresses, the silky black fabric used in a new Zara capsule collection began life as carbon emissions. At a steel plant in China, a startup called LanzaTech uses microbes to turn captured emissions from the plant into ethanol, something that would typically be made from fossil fuels. The ethanol is then converted into monoethylene glycol, one of the components used to make polyester.

Earlier this year, Lululemon announced that it was experimenting with a version of the fabric to make its premium yoga pants. Inditex, the fashion group that owns Zara, has also worked with the fabric. Zara’s new capsule collection is the first garment to hit the market using this technology. (Because the polyester is only 20% monoethylene glycol, the climatic impact of the new fabric is not eliminated, but it is reduced.)

LanzaTech likens its technology to that of a brewery: Just as yeast turns sugars into beer in steel tanks, the company uses bacteria in a patented process to ferment pollution into ethanol. At the steel plant, it uses carbon monoxide emissions that otherwise could have been burned and released as carbon dioxide. The same technology can be used in landfills and other large sources of emissions.

Ethanol can also be used to make other products. Swiss retailer Migros, for example, has already used it to manufacture plastic bottles for smoothies and household cleaners. Unilever used it to make laundry and dish soap pods now in stores in Germany. A Swiss sports brand called At starts using LanzaTech’s ethylene to make PVA, the foam found in running shoes.

All of this is happening on a small scale; the company’s pollution-based chemicals are, at this point, even more expensive than manufacturing the same products from fossil fuels. But that could change as technology evolves, and some brands may be willing to pay more, for now, as they look for ways to reduce their carbon footprint.

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