Google's core update is the biggest algorithm update ever

Search giant Google is currently undergoing the biggest algorithm update in its history, according to sources.

The online search platform, which manages more than 8 billion searches per day, has made significant updates to its internal systems that affect how search queries are displayed, with an eye toward improving parasitic websites, quality rankings, and spam policies. I am.

The core update, as it is known, has been in process for about two months, starting on March 5, 2024, and ending officially on May 5, 2024, and will be visible on your Google Status dashboard.

Why does Google update its algorithm?

Search companies typically update their search algorithms every few months to improve the quality of search results for users looking for products, services, information, etc. From checking the weather to finding a plumber near you to answering your questions and inquiries, Google is the go-to place for your online search requests and is the search engine with the largest market share in most parts of the world.

Certain algorithm updates specifically address search issues such as mobile quality, site speed, trust and authority (EEAT), spam, and general quality. Updates are used to continually improve search results on the web and the companies and websites that appear.

In many ways, Google uses algorithm updates to largely remove low quality, but SEO (search engine optimization) professionals can manipulate quality using alternative, less desirable techniques. It happens often.

In this particular core update from March 2024 to May 2024, Google talks about reducing spam and how the impact of this update will reduce overall spam by 40% across all searches. Below is an excerpt from their blog announcement.

What is Google working on with this update? Scaled content

The use of AI and ChatGPT has made the process of creating and expanding content much faster for website owners. People who previously spent months or years creating individual, unique content can now create content in just hours.

For Google, this means a dramatic increase in new pages and websites being indexed at a rate faster than Google can normally process. But with this update, Google is trying to differentiate between unique and original content and AI-generated content. This again rewards content that takes the time to write something unique and doesn't use AI to scale bad websites.

Site reputation

Google is committed to rewarding businesses with the highest quality content created by legitimate authors and reputable individuals and websites.

This includes the use of third-party content, where hard-to-rank industries such as casinos and payday loans use trusted news and authoritative third-party sites to create long-form articles to compete for rankings. It will be. Therefore, this low-quality content should be removed or significantly devalued in the next core update.

Additional authority measures may include placing legitimate authorship on guides and posts, creation dates, and clear references to demonstrate trust and value to users. If websites in competitive industries like healthcare or finance don't adhere to these standards, algorithm updates can send them on the wrong foot, resulting in significant losses in rankings and traffic.

Abuse of expired domains

Redirecting search value and purchasing old domain names is something Google is trying to address with this update.

Their blog notes that this process can mislead users into thinking that the content is part of an old website or brand, when in fact it may not be, and that it conveys ranking value. It is explained that it is only used for. With this update, using expired domains may be considered spam.

Algorithm updates end on May 5, 2024, and we expect dramatic changes to search positions for this core update.

Sources 1/ https://Google.com/ 2/ https://www.itsecurityguru.org/2024/04/24/googles-core-update-is-biggest-algorithm-update-in-history/ The mention sources can contact us to remove/changing this article

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