Gary Lineker’s Goalhanger Ventures backs Invisible Media, Backyard Cricket | News

Charlie Tymon, founder of Invisible Media

Gary Lineker’s British podcast studio Goalhanger has launched an investment and partnership arm called Goalhanger Ventures and unveiled its first two investments.

Goalhanger Ventures was founded to back creator-led media companies with potential to grow across video, social media, audio, live events and commercial partnerships.

The new branch has taken an equity stake in Invisible Media, the company founded by Charlie Tymon and behind the digital media platform The Invisible Hand. The investment will support Invisible Media’s next phase of development in accessible video storytelling, focusing on economics, business, geopolitics and culture.

Tymon said: “This investment will allow us to leverage Goalhanger’s expertise in building, scaling and monetizing industry-leading IP, while growing a brilliantly aligned YouTube-focused business with enormous potential.”

Goalhanger Ventures has also partnered with Backyard Cricket, the cricket content brand co-founded by Yorkshire brothers James and Mark Wood. It will provide funding and strategic support to help Backyard Cricket grow across production, long-form video, commercial partnerships, sponsorship and merchandise, with both parties sharing in the commercial benefits.

James and Mark Wood said in a joint statement: “We’ve loved the channel over the last few years and it’s been great to see how far the game has reached. Working with Goalhanger gives us the opportunity to build on that and grow Backyard Cricket even further.”

Goalhanger said the launch of Goalhanger Ventures marks the next phase in its evolution as a “modern, platform-agnostic media company, supporting ambitious digital-first creators with strong editorial identities, highly engaged communities and clear routes to growth.”

The new arm builds on Goalhanger’s January launch of The Accelerator, which provides select creators with investment, training, mentorship and access to Goalhanger’s editorial, creative and commercial leadership.

Jack Davenport, co-founder of Goalhanger, said: “Goalhanger Ventures is about giving exceptional creator-led companies the infrastructure to grow without losing what made them special in the first place.

“Invisible Media and Backyard Cricket are very different propositions, but they both have that rare combination of editorial clarity, audience trust and real momentum. Our role is to help them scale thoughtfully, commercially and creatively, while protecting the independence, personality and quality that their communities already respond to.”

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