Kentucky Derby Fashion Trends Explored Through the Years

LOIUSVILLE, Ky. (WAVE) – With the Kentucky Derby just days away, it's one of the most frequently asked questions: “What are you wearing to the Derby?”

Since the first Derby, fashion has played a key role.

Jessica Whitehead, curator of collections at the Kentucky Derby Museum, helped take a look back at fashion trends leading up to the 150th Run for the Roses on Saturday.

She says Kentucky Derby founder Meriwether Lewis Clark Jr. did his homework before developing the high-end track in Louisville, Kentucky.

He and his new socialite wife traveled to the Epson Derby in England and Paris, exploring the fashion trends that men and women wore to the races.

Whitehead says, “They really wanted to cultivate a similar atmosphere of social elegance and fashion elegance. »

His wife and friends spread that message before the first Derby in 1875, riding in an open carriage and traveling the streets of Louisville to encourage people to show up at the Derby in their best light, she said.

For early derbies, hats for men and women were part of everyday ensembles.

In the 1940s, the designs became bigger and brighter as auto racing fans hoped to attract media attention. The curator explains that journalists would pick people out of the crowd and say, “I want to feature you in the Courier Journal.”

In the 1960s and 1970s, people stopped wearing hats every day, but continued to follow the trend during the Derby.

In the 2000s and 2010s, the royal influence of the fascinator was introduced and it is becoming more and more popular.

Derby shoes during the COVID-19 pandemic are an unforgettable moment, influencing the design of hats to accompany masks as ensembles.

Now, what will we see for the Derby 150? Everything is fine.

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