Entertainment
“Asoka” makeup trend on TikTok inspired by the 2000s Bollywood film
A Bollywood throwback is resurfacing on social media this week as thousands of TikTok users take part in the viral Asoka makeup trend.
The trend is inspired by a 2001 Hindi film of the same name and encourages designers to style their hair, makeup and dress to the beat of one of the film's songs. Creators from different cultural backgrounds participate, many racking up tens of millions of views and likes.
Asoka, which stars Bollywood heavyweights Shah Rukh Khan and Kareena Kapoor Khan, tells a fictional story based on the ancient Mauryan emperor Ashoka the Great, who ruled the Indian subcontinent in the 3rd century BCE
The film features what are believed to be ancient Indian styles of dress and makeup, including dark eyeliner and geometric patterns drawn on the face and body. Although modern Indian bridal wear is not used in the film, bright colors, bold eyes, dramatic makeup and gold jewelry have become the main attraction of the Asoka trend.
On TikTok, creators use transitions to document the style of their look and prepare at the rate of Asoka San Sanana song.
Some South Asian designers have taken the Asoka trend even further, recreating not only modern bridal looks, but also traditional looks used throughout the film.
Some said they wanted to see more.
I just want one person to do this Asoka transition trend with the actual makeup Kareena had in the movie and not with an Asian bride because as awesome as the correlation is, one person said on X.
The attention this trend is gaining around the world is also drawing more people to Asoka's original film, with dozens of new comments appearing under San Sanana's video on YouTube.
Who else is here because of the TikTok makeup video? said one comment, which has 39,000 likes.
Some TikTok users from other parts of the world said this trend was their first exposure to Hindi music. Many shared a similar sentiment in the comments: They are now fans of Bollywood.
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Sources 2/ https://www.nbcnews.com/news/asian-america/asoka-makeup-trend-tiktok-2000s-bollywood-movie-rcna149048 The mention sources can contact us to remove/changing this article |
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